2018 Reflections: Our 10 Favorite Articles of 2018

Looking to get a head start on coming social media marketing shifts? Check out our favorite posts from the last year in this summary.

By Phoebe Bain • Dec. 28, 2018

Twitter Rolls Out New Button to Easily Switch Between Chronological and Algorithmic Timeline

Twitter's rolling out its new 'sparkle' button to all users, enabling a simple switch away from the algorithm-defined timeline.

By Andrew Hutchinson • Dec. 19, 2018

Instagram Adds New Music Sharing Option, Question Stickers to Live

Instagram has added a new way to share music with friends, and a new option to interact within Live broadcasts.

By Andrew Hutchinson • Dec. 19, 2018

Facebook Adds New Camera Tools to Messenger, Including Boomerang and Selfie Mode

Facebook has added three new camera options to Messenger to help users spice up their holiday sharing.

By Andrew Hutchinson • Dec. 18, 2018

Facebook Provides Video Monetization Best Practices, Disincentivizes Sharing of Repurposed Clips

Facebook's looking to expand its video ad monetization options, while also outlining plans to take action against less engaging practices.

By Andrew Hutchinson • Dec. 18, 2018

NAACP Calls on Members to Boycott Facebook in Protest Over Political Interference

NAACP has called on its members to log out of Facebook and Instagram for a week as part of protest action against the social media giant.

By Andrew Hutchinson • Dec. 18, 2018

Twitter Reports Security Flaw Which May Have Exposed User Data

Twitter has reported an issue which may have exposed selected user information to those seeking it out.

By Andrew Hutchinson • Dec. 18, 2018

Ten 2019 Digital Marketing Predictions You Should Probably Ignore

With so many predictions floating around about digital marketing in 2019, which are the ones that you should outright ignore? Contributor Chad Pollitt offers some guidance in this post.

By Chad Pollitt • Dec. 16, 2018

Facebook Discovers Yet Another Data Access Bug, Exposing User Content

Facebook has reported yet another data concern, this time relating to user photos which could have been accessed by app developers.

By Andrew Hutchinson • Dec. 15, 2018

All of Facebook's Ad Targeting Options in One Infographic [Infographic]

Are you aware of all the ways in which you can target your Facebook ads? Check out this comprehensive infographic from Wordstream.

By Andrew Hutchinson • Dec. 14, 2018

3 Things Marketers Need to Know About AR and VR [Infographic]

Virtual reality is considered the next big step for digital connection - but how will it really change our day-to-day interactions?

By Andrew Hutchinson • Dec. 14, 2018

Facebook Brings Watch to Desktop and Facebook Lite, Expands Ad Breaks

Facebook has provided an update on the performance of its Watch video platform, while also expanding it to more surfaces and expanding its ad tools.

By Andrew Hutchinson • Dec. 14, 2018

Instagram's Year in Review [Infographic]

Instagram has released its listing of top trends for 2018, highlighting the most popular GIFs, filters and communities for the year.

By Andrew Hutchinson • Dec. 14, 2018

YouTube Details the Results of its Expanded Efforts to Tackle Offensive Content

YouTube has reported new figures on content removals based on violations of its rules and guidelines.

By Andrew Hutchinson • Dec. 14, 2018

Facebook Updates Life Events with New Features and Prominent Profile Placement [Infographic]

Facebook is updating its 'Life Events' listings with new, interactive features and a new section on your main profile page.

By Andrew Hutchinson • Dec. 13, 2018

Instagram Adds New 'Countdown' Sticker to Instagram Stories

Instagram has added a new 'Countdown' sticker, which enables users to sign-up for a notification when the countdown is complete.

By Andrew Hutchinson • Dec. 13, 2018

Instagram's Testing New Account Features Specifically Aimed at Influential Users

Instagram is reportedly testing a range of new features for high-profile users, helping to increase appeal with influencers.

By Andrew Hutchinson • Dec. 12, 2018

Facebook's Adding Search as an Ad Placement Option, Providing New Opportunities

Facebook is bringing back search ads as it looks for new ways to offset declines in revenue growth.

By Andrew Hutchinson • Dec. 12, 2018

Snapchat Lets You Virtually Try on the Latest Adidas Sneakers in New AR Promotion

Snapchat has launched a new AR integration with Adidas which enables you to virtually try on a new pair of shoes.

By Andrew Hutchinson • Dec. 12, 2018

SMT's 2018 Social Media Spending Survey - Part 2: Where to Allocate Your Social Media Marketing Budget in 2019

We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part two of our report.

By Andrew Hutchinson • Dec. 11, 2018

Instagram Launches Voice Messaging in Direct

Instagram is rolling out voice messages in Direct, providing another way for users to keep in touch.

By Andrew Hutchinson • Dec. 11, 2018

Google Expedites Shut Down of Google+ After Discovery of API Bug

Google has announced that it will shut down Google+ earlier than expected after the discovery of a new bug.

By Andrew Hutchinson • Dec. 11, 2018

Facebook Expands Subscriptions to Help Publishers Retain Audience

Facebook is expanding its subscription program in order to provide another way for publishers to build and retain their audiences on the platform.

By Andrew Hutchinson • Dec. 7, 2018

Facebook Launches 2018 Personalized 'Year in Review' Videos for Users

Facebook has launched its latest 'year in review' video template, which enables users to create simple video summaries of their 2018 activity.

By Andrew Hutchinson • Dec. 7, 2018

Twitter Shares the Most Tweeted Topics and Celebrities of 2018

Twitter has released its annual round-up of the most tweeted about topics, celebrities, politicians and more.

By Andrew Hutchinson • Dec. 6, 2018