Content Marketing: Page 510


  • How do You Become an A-Player?

    An A-Player is not a person who went to Harvard, I echo Auren Hoffman's sentiment. Still according to Hoffman, an 'A-Player' by definition is incredibly productive and smart and hasthat 'it', that rockstar-esque factor that makes everyone want to workwith her. Ben Zander talked about the concep...

    By April 17, 2009
  • Tunisiana lance sa e-boutique

    Tunisiana se lance dans le e-commerce à travers LaBoutique.tunisiana.comON ne le dire jamais assez mais le rôle des grandes entreprises tunisiennes est de servir de locomotive pour pousser le développement du ecommerce.Avec toutes les réserves que l'ont peut avoir concernant l'aptitude du tunis...

    By April 17, 2009
  • Is Twitter Killing Blogging?

    One more post on Twitter you may sigh, but wait. A client asked me the other day to do some research to determine the effect that Twitter is having on blogging. He asked me to examine Twitter as an economic complementary, or substitute product to blogging, and try to come up with a mathematica...

    By April 17, 2009
  • 15 questions to ask a CEO - Or make a CEO sign up for Twitter in 10 minutes

    Today I had another long discussion about social media with a fellow CEO. But this conversation gave me some new insight to why the skepticism. I guess because social media insider (and I'm guilty too) are asking the wrong questions!Instead of endless explanations that 400 Million people are en...

  • Twitter Zodiac Signs

    What type of a Tweeter are you based on your Zodiac Sign? All results on based on the actual Zodiac signs and meaning, enjoy! Aries - The Ram (March 21 to April 20) This Tweeter is quick-witted, creative and adaptive. They are very enthusiastic in what they tweet and full of energy when twe...

    By April 17, 2009
  • Il se passe quelque chose avec Twitter

    Et bien non, je ne vais pas parler ici des spéculation sur le rachat dont tout le monde parle. C'est un sujet qui n'intéresse que le microcosme. Il est bien plus intéressant de parler de la très forte croissance dont le service bénéfice ces dernières semaines et que rapporte Transnets, tant aux...

    By April 17, 2009
  • Royal Dutch Shell Speaks Up at The Energy Collective

    Over at The Energy Collective--one of Social Media Today's sister sites--there's a great example of a corporation embracing social media in a thoughtful way.David Hone, Climate Change Advisor to Royal Dutch Shell, has added his blog to the mix of posts from energy industry insiders, environmental...

    By April 16, 2009
  • Faut-il payer les blogueurs ? (ad lib)

    Régulièrement resservie au sein de la blogosphère ou par les agences spécialisées, la question de la rémunération des blogueurs, via notamment le billet sponsorisé, est un sujet de discorde qui recouvre une problématique plus générale liée à la professionnalisation de certains blogs et la volon...

    By April 16, 2009
  • The Open Source Car

    The automotive business is highly competitive. Future products and feature innovation make up the key competitive edge to earning show-stopper headlines on the autoshow circuit - but headlines can't be the only goal. We're at a point in history when innovation is desperately needed to green up...

    By April 16, 2009
  • The Communicator's Challenge: "We" Are Not "They"

    Last week I briefly touched on a big issue that, on reflection, is the bane of communicators across various disciplines: Communicators plan activities to reach our key audiences. However, we often don't represent those audiences. We may not be the same demographic as the target audience. We may ...

    By April 16, 2009
  • Twitter Is My Help Desk

    This content from: Duct Tape Marketing Twitter Is My Help Desk Over the course of the last year of so something happened to customer support - a great deal of it moved on to twitter. It started for me with the occasional "does anyone know what this error message means?" or "what adapter works be...

    By April 16, 2009
  • Twitter: Politics and Moldova Riots

    Social network Twitter tool used in organising riots in Moldova. From CNN: Moldova: Romania to blame for Twitter riots Protests over Moldova's election have gathered pace, fueled by Facebook and Twitter. Vladimir Voronin described riots in the Moldovan capital Chisinau against his ruli...

    By April 16, 2009
  • Frank Lloyd Wright As Social Media Marketer

    BG and I recently watched a documentary about Frank Lloyd Wright and I found that it related to the work we do in social media marketing (natch). There were two instances in particular that related to social media marketing. But I need your help in making sense of it all. An Open Plain The doc...

    By April 16, 2009
  • Should Enterprise 2.0 Software Vendors Offer Professional Services?

    Here is re-post from FastForward as I wanted to see if I could stir up some more conversation on the topic. An interesting question was raised in the post, Should Software Vendors Also Sell Professional Services?, by Stewart Mader. He quotes Oliver Marks, "The reality for all "social community"...

    By Bill Ives • April 16, 2009
  • Chat "Cultivez votre identité numérique" le 16 avril 2009

    Le 16 avril 2009, chat avec les organisateurs et les experts du Personal Branding, de l'identité numérique et de l'eréputation qui ont contribué Ã la sortie de l'eBook "Cultivez votre identité numérique". Vous pouvez intervenir par écrit, par webcam ou son uniquement aux deux séances dédiées: ...

    By April 16, 2009
  • Par ici la sortie

    Qu'est-ce que c'est que la crise si ce n'est la remise en question crue et douloureuse des anciennes certitudes, des anciens modèles ? Et le fait est que celle dans laquelle nous sommes appuie vraiment très fort là où ça fait mal. J'ai souvenir de ces vastes débats sur les nouveaux modèles d...

    By April 16, 2009
  • Questionnement sur le code déontologique des journalistes membre de la FPJQ

    Dans le code de déontologie des journalistes membres de la FPJQ (Fédération Professionelle des Journalistes du Québec) on peut lire : 2. Valeurs fondamentales du journalismeLes journalistes basent leur travail sur des valeurs fondamentales telles que l'esprit critique qui leur impose de douter ...

    By April 16, 2009
  • The Twitter stampede continues (and Facebook dominates in Europe)

    From Comscore, Twitter now has 9.3 million US users, a growth of 131% in one month. Worldwide figures are out at the end of the month, but based on this, a good guess is of a global user base of 20+ million. Facebook no.1 in 11/17 European countries At the same time, Comscore released research ...

    By April 16, 2009
  • SEO & Social Media Roadmap

    Despite company marketing budgets on hold or in a state of ambiguity, businesses are scrambling over social media, trying to figure out how to boost sales and keep the customers they have. SEO is an online marketing tactic that's been tried and true for well over 10 years and is still earning ...

    By April 16, 2009
  • Réalité augmentée dans 20Minutes

    Demain, procurez-vous la version papier du journal 20 Minutes. En dernière de couv., vous pourrez expérimenter avec votre webcam une campagne qui fait appel à la technique de la "réalité augmentée"...

    By April 15, 2009
  • Secrets of the top Marketing and Social Media blogs

    I often have people ask me what it takes to have a 'top' blog. Instead of just rattling off my opinions, I decided to scan the Top 25 Marketing and Social Media blogs, and see if there were any common characteristics among them. Here's what I found that these blogs are doing to be so successfu...

    By April 15, 2009
  • Business Isn't Personal

    This content from: Duct Tape Marketing Business Isn't Personal I'm going to express an opinion that might not be shared by all in this current social media world. There's a thread going around in small business about something called personal branding and, while I think it has merit and can cert...

    By April 15, 2009
  • Twitter- Higher Volume, Different Approach

    Plenty of people have written recently about the recent influx of people to Twitter and how this is changing their perception of the service. I've given my take on it - essentially, that Twitter is what you make it - if you don't like what you see, change it. Still, the fact remains that with a...

    By April 15, 2009
  • Studie: Twitter bei deutschen Jugendlichen unpopulär

    Sie lieben Facebook, MySpace oder studiVZ - aber Twitter läuft bei der Web 2.0 Bewegung den Jugendlichen noch hinterher. Dies zeigt eine aktuelle Studie aus Deutschland hinsichtlich neuer Trends bei der Webnutzung von Jugendlichen. Die Nutzung von Social Networks und Instant Messenger-Software...

    By April 15, 2009
  • The Agency Side of Business: Lee Odden, Top Rank

    Hiring an agency today can be a daunting task. There are so many out there - how do you know which one is a right fit for your needs? This series was hatched when I wrote if I were an agency today. That's when I set out to discover notable agency blogs. Among the many practitioners I met in the...

    By April 15, 2009