Another Case of LinkedIn Spam?

I recently wrote about receiving a spam message on LinkedIn from what appeared to be a fake LinkedIn account. You can view that email and decide for yourself if I received a spam message from a fake account. Today there was another spam message in my LinkedIn inbox. Why do I say it's spam? B...

By Sean Nelson • Nov. 26, 2009

Will Customer Opinion Overtake Search?

Will Customer Opinion Overtake Search?This content from: Duct Tape Marketing Right now showing up on page one of the organic search results is the holy grail of small business online marketing. Any business that spends significant time consistently producing keyword rich, educational content, d...

By John Jantsch • Nov. 25, 2009

Florence Porcel : du CV vidéo au CV extime, optimisation du personal branding

Citoyens ! Je m'excitais il y a quelques jours sur les (grandes) limites du personal branding. Et bien un parfait contre-exemple vient de voir le jour par le biais de Florence Porcel qui cherche un contrat d'apprentissage en alternance de journalisme culturel. Alors qu'est-ce qui est franchemen...

By Laurent Francois • Nov. 25, 2009

Yulbiz : rencontre de la numéricratie montréalaise

Le Yulbiz est une chose vivante. Il a une vie en soi et évolue par lui-même. Ça m'a frappé hier, lors du dernier Yulbiz, qui avait lieu au Jello bar: plus tout à fait le même, différent, mais toujours une même énergie vitale de se rencontrer.D'emblée je le dis, le Yulbiz n'est plus ce qu'il ét...

By Martin Lessard • Nov. 25, 2009

Guerrilla Job Search Tactics

When the Department of Labor reports there are 6 times more unemployed workers than advertised jobs, you've got to approach job search differently than your competitors in order to get noticed.Most candidates spend the majority of their job search efforts replying to ads, company websites, and c...

By Phil Rosenberg • Nov. 25, 2009

Biz Stone in Israel today... #bizil

By the time my loyal RSS readers will see this, I'll be on my way to meeting Biz Stone, co-founder of Twitter, visiting Israel for a quick 24 hours, keynoting The NETWorking event, the Alumni event of The College of Management (where I did my BA). Although Israel is A Start-Up Nation, it's not o...

By Dvir Reznik • Nov. 24, 2009

Scoble is Wrong When He Says He is Wrong:-) Full Feeds Still Rock

Wow, I'm sensing another TechMeme Storm rising (and a certain analyst would call it a circle j***, but that's another matter). Robert Scoble says he was wrong when he said In 2006 he wouldn't use any news aggregator or feeds that aren't full text. I think the Scobleizer is wrong now that he say...

By Zoli Erdos • Nov. 24, 2009

Mehdi Lamloum Vcast #48: Pourquoi le e-commerce ne décolle pas en Tunisie?

Je n'avais jusqu'à présent donné de numéro à mes Vcast qu'aux deux premiers.Par la suite, j'ai abandonné cela pour éviter de me mettre trop de pression. Je m'étais fixé comme objectif de faire 48 Vcasts en un an, c'est à dire 4 par mois et un par semaine. Un pallier très important pour mois ...

By Mehdi Lamloum • Nov. 23, 2009

Why Social Media Purists Won't Last

I've always considered myself a bit of a purist when it comes to social media. I believe strongly that it's more important to engage in conversations and build relationships with people, both as an individual and as a company or brand, than it is to come at them selling product. If you build rel...

By Jason Falls • Nov. 23, 2009

Hiring For Social Media: What I'd Look For

In my previous posts on, I pointed out some good and some bad on the social media job front. A few asked what I thought social media jobs should look like, so I'll do my best. But I'm not going to write this like a typical job description, because I think the content is more important than the f...

By Amber Naslund • Nov. 23, 2009

Headlines from the 2009 Word of Mouth Marketing Association Summit Part 2

There were more sessions to go to than anyone could manage. That's a nice problem to have. The fact that the presentations are already up in the WOMMA Member Center eases that pain a bit. I wanted to share the session highlights from the event for me. I was surprised. I knew the conference would...

By John Bell • Nov. 23, 2009

Opporunities and Risks with Twitter Advertising

Whether we like it or not, we're going to start seeing many more ads in Twitter. As The New York Times reported today, services like Ad.ly, IZEA and Likes are furiously putting twitter ad networks in place. SocialMedia.com has also done several tests in this realm too.When I covered sponsored tw...

By Shiv Singh • Nov. 22, 2009

You Need to Answer, Who Are YOU in 2010

In 2010 Marketers and PR professionals must resolve their personality crisis. It is an issue that Age Ad editor Ad Age Editor Jonah Bloom highlighted at the ANA Conference this week in this 3 minute Ad Age video The issue is whether marketers are media organizations. Bloom highlights how compa...

By Albert Maruggi • Nov. 22, 2009

Vidéo de ma nuit avec Guy Kawasaki

Hier, j'ai passé une partie de la nuit avec Guy Kawasaki, le guru du Web et des technologies, qui était de passage à Montréal pour la soirée événement Challenge Your World. Comme le démontre cette vidéo, il n'y avait rien de compromettant, juste un bon conseil: suivez vos passions pour dévelop...

By Laurent Maisonnave • Nov. 21, 2009

BCS launches an ill-advised Twitter account

An employee for one of my clients tweeted me yesterday, pointing me to "what happens when you jump into social media unprepared." He was talking about the launch of a new Twitter account by BCSâ€"the Bowl Championship Seriesâ€"the much-maligned system that substitutes for a playoff system for co...

By Shel Holtz • Nov. 21, 2009

Do Gen Y'ers Hold the Keys to Social Media?

I promise. This is my last report for a while from the field of social media dreams. Today, I had the pleasure of participating in PR Camp New York. The use of the word "camp" in a social media context probably has its origins from the pod(casting) camps made popular when podcasting had wha...

By Peter Himler • Nov. 20, 2009

On Twitter and Social Networks, Brands Benefit from Conversations

Source: ShutterstockA recent study revealed 20 percent of tweets published are actually invitations for product information, answers or responses from peers or directly by brand representatives. Now we learn that Twitter users are actively paying attention to brands on the popular information ...

By Brian Solis • Nov. 20, 2009

European marketers to up online spend, but click throughs still poor

The European Interactive Advertising Association (EIAA) has published its Internet Barometer Report (via Marketing Charts), which shows that 83% of European marketers plan to up their online ad spend in 2010. One in three (33%) organisations are now including mobile in their strategies confirm...

By Dirk Singer • Nov. 20, 2009

The Big Three Social Networks Have Emerged as Professional Networks: LinkedIn, Facebook and Twitter

This is the first in a series of posts that Vanessa DiMauro and I will publish over the next few weeks, highlighting the more significant findings from The New Symbiosis of Professional Networks study that we recently conducted as part of our fellowship with The Society for New Communications R...

By Don Bulmer • Nov. 19, 2009

Savvy From The Beginning: Application of SocMed Starts Young - Yes It Does

Metaphors and stories are powerful things - far better than numbers at showing how powerful human interactions can be and how much they impact the world at large - or sometimes in the small.When it comes to Social CRM, one thing that we've been saying over and over is that Gen Y drove the chang...

By Paul Greenberg • Nov. 19, 2009

Measuring Social Media ROI: Why it fails

Recently, I was invited to give a talk to a small group of managers about KPIs (Key Performance Indicators) used to measure social media (SM) campaigns. Some of the points we discussed that evening are outlined below. Harsh reality 1: Goals attempt to be strategic BUT... John F. Kennedy once sa...

By Urs E Gattiker • Nov. 19, 2009

WoMoz : les femmes dans le libre et dans Mozilla

Quand on vous dit RH ou Marketing, vous vous dites il y a plus de femmes qui exercent ces métiers. Quand on vous dit Open Source ou nouvelles technologies au sens large, c'est l'inverse. Il faut reconnaître que c'est plus un monde d'hommes. Les femmes sont minoritaires, qu'il s'agisse de dével...

By Emilie Ogez • Nov. 19, 2009

"la main de Thierry Henry" fait un tabac sur Facebook

Alors que ça ne date que d'hier soir, la main de thierry Henru, celle qui a ramené la qualification pour la France a déjà plus de 9.000 fans sur Facebook Link to original post

By Mehdi Lamloum • Nov. 19, 2009

Ces organisations qui ne comprennent pas Twitter

Jamais je ne demande à une organisation d'être mon ami sur Twitter. Mais si eux me le demandent, j'accepte volontiers. Certaines sont vraiment, mais là vraiment perspicaces dans leur interaction avec moi, tandis que d'autres sont vraiment stupides. Le but d'une organisation qui est sur Twitter...

By Michelle Blanc • Nov. 18, 2009

Inc 500 Increases Use Of Social Media Mattson/Barnes Study Reveals

Nora Barnes and Eric Mattson have released another excellent study on social media usage in the Inc 500. The 3rd in the series of studies, this survey reveals the the Inc 500 continues to growth their use of social media. Here's a highlight from the Inc 500 reportRegardless of the particular te...

By John Cass • Nov. 18, 2009