Instagram Launches Schools Partnership Program To Protect Teens

The program will enable teachers to issue prioritized reports about concerns.

By Andrew Hutchinson • March 25, 2025

Meta Adds More Voices for User-Created AI Chatbots

Now, you can make your AI bot sound how you want.

By Andrew Hutchinson • March 24, 2025

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta Could Look To Offer UK Users an Ad-Free Subscription to Its Apps

Meta may look to expand its EU ad-free alternative option after settling a recent case.

By Andrew Hutchinson • March 24, 2025

Meta Continues To Integrate AI Bot Profiles Into Its Apps

Millions of bots are expected to integrate into AI-powered profiles across Facebook and Instagram.

By Andrew Hutchinson • March 22, 2025

Meta Adds a Range of AI-Powered Ad Updates for Facebook and Instagram

Meta announced a range of ad updates and refinements.

By Andrew Hutchinson • March 22, 2025

Meta Launches AI Chatbot to EU Users

Facebook and IG users in Europe will now be able to try out Meta's AI chatbot.

By Andrew Hutchinson • March 20, 2025

Meta To Maintain Reliance on Third-Party Fact Checking for Upcoming Australian Election

Meta's Australian public policy chief is promoting the value of third-party fact-checking in the nation. 

By Andrew Hutchinson • March 19, 2025

Instagram Experiments With AI-Generated Comments on Posts

More AI innovation from Meta.

By Andrew Hutchinson • March 16, 2025

Meta Launches Community Notes on Facebook and Instagram

Meta's launching the first stage of its Community Notes program with users in the U.S.

By Andrew Hutchinson • March 13, 2025

Meta Invites More Advertisers To Link Their Google Analytics Account

More data to improve your Facebook and IG ads performance.

By Andrew Hutchinson • March 13, 2025

How to Design Compelling Facebook and Instagram Ads That Convert [Infographic]

Some tips to consider in your Facebook and IG ad creation process.

By Mark Walker-Ford • March 12, 2025

Meta May Be Looking To Expand Age Checks Using Video ID

Meta recently added more info about video ID verification to its official documents.

By Andrew Hutchinson • March 11, 2025

Instagram Begins Live Testing of ‘Blend’ Reels Sharing Feature

The feature will enable you to engage in a collaborative feed of recommended Reels.

By Andrew Hutchinson • March 9, 2025

Instagram Previews More Features of Its Edits App

Instagram’s coming video editing platform will have a range of handy features.

By Andrew Hutchinson • March 6, 2025

Meta Implements New Requirements for Advertisers Targeting Singapore

Some new measures to meet updated Singapore advertising requirements.

By Andrew Hutchinson • March 6, 2025

Instagram Shares Reels Posting Tips at NYC Creator Event

Some tips for your Reels, including why you should be posting longer content.

By Andrew Hutchinson • March 5, 2025

Meta Expands Use of Face ID for Security Purposes

Meta’s looking to convince people that it can be trusted with their selfie images.

By Andrew Hutchinson • March 5, 2025

FCC Backs Meta in Pushback on EU Regulations

If you were wondering why Zuck and Co. are siding with Trump...

By Andrew Hutchinson • March 4, 2025

Meta’s VP of Analytics Announces New Book on Ads Approaches

The book will provide tips and insights to help digital marketers maximize their ad approaches.

By Andrew Hutchinson • March 4, 2025

E.l.f. Cosmetics channels telenovelas for TikTok, Instagram series

"Descubre e.l.f.ecto" — or “Discover the e.l.f. effect” — is based in Mexico and comes as the cosmetic purveyor’s presence in the region grows. 

By Jessica Hammers • March 4, 2025

Meta Shares Latest Insights Into Policy Enforcement and Content Engagement Trends

The latest overview of Meta's enforcement efforts, as well as the most viewed content on Facebook.

By Andrew Hutchinson • Feb. 27, 2025

Instagram May Be Exploring a Separate Reels App

The standalone Reels app would be a more direct attempt to take on TikTok.

By Andrew Hutchinson • Feb. 26, 2025

Meta Reportedly Considers Additional $200B in AI Investments

Meta continues to invest in its AI future.

By Andrew Hutchinson • Feb. 26, 2025

Instagram Provides Tips on How To Maximize Content Recommendations

Some tips to help you lean into Instagram's updated recommendations approach.  

By Andrew Hutchinson • Feb. 26, 2025

Instagram Explains How Its Algorithm Weighs Time Spent Watching Longer Clips

Instagram says that it weights watch time for longer clips, as well as completion rate.

By Andrew Hutchinson • Feb. 25, 2025