LinkedIn Reaches 660 Million Members, Outlines 'Members First' Guiding Principles

LinkedIn has outlined its guiding principles as it reaches a new milestone of 660 members worldwide.

By Andrew Hutchinson • Nov. 2, 2019

LinkedIn Publishes New Research into Common Mistakes Made in Measuring Social ROI

LinkedIn has published a new report which looks at the problems with social media ROI measurement, and suggests an alternate way to track performance.

By Andrew Hutchinson • Oct. 30, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

LinkedIn Engagement Continues to Rise, as Per Microsoft's Latest Performance Report

LinkedIn's parent company Microsoft has reported that LinkedIn engagement has continued to rise in the most recent quarter.

By Andrew Hutchinson • Oct. 25, 2019

LinkedIn Publishes New Research on the Impacts of 5G [Infographic]

LinkedIn recently surveyed a group of IT professionals on the impacts of 5G - here's what they found.

By Andrew Hutchinson • Oct. 24, 2019

LinkedIn Rolls Out New Format for its 'Daily Rundown' Professional News Updates

LinkedIn is launching a new version of its Daily Rundown professional news listings.

By Andrew Hutchinson • Oct. 24, 2019

LinkedIn Publishes New LinkedIn Marketing Solutions Partners Guide

LinkedIn published a new guide to help their marketing partners better explain how they can help maximize your on-platform efforts.

By Andrew Hutchinson • Oct. 23, 2019

LinkedIn Reports on Key Topics of Discussion on the Platform in Q2

LinkedIn has published its latest Content Insights report which looks at the key discussions driving engagement on the platform.

By Andrew Hutchinson • Oct. 22, 2019

LinkedIn Launches Events to Facilitate Professional Meet-Ups

LinkedIn has added a new events tool to help professionals organize in-person meet-ups. 

By Andrew Hutchinson • Oct. 17, 2019

LinkedIn Adds New Tools for Company Pages, Including Employee Notifications Option

LinkedIn has added some new tools to help increase employee engagement, and ensure your Company Page is complete.

By Andrew Hutchinson • Oct. 16, 2019

LinkedIn's Testing a New Option Which Would Enable Mass Actions on Messages

LinkedIn is looking to give users more capacity to manage their LinkedIn inbox with new mass actions.

By Andrew Hutchinson • Oct. 15, 2019

LinkedIn is Updating its Group Categories to 'Listed' and 'Unlisted'

LinkedIn is making some small changes to its group settings in order to clarify discoverability.

By Andrew Hutchinson • Oct. 10, 2019

LinkedIn Publishes New Insights into the Evolving Hardware Purchasing Journey [Infographic]

LinkedIn has published a new report which looks at the modern hardware purchasing journey, and how marketers can maximize their connection with relevant audiences.

By Andrew Hutchinson • Oct. 4, 2019

LinkedIn Launches New Tools to Help Better Target Your On-Platform Ad Campaigns

LinkedIn is rolling out a new set of tools which will help advertisers better focus their on-platform ad campaigns.

By Andrew Hutchinson • Oct. 2, 2019

A Small Business Guide to LinkedIn [Infographic]

Looking to make the most of your company's LinkedIn performance? Check out these tips and insights.

By Andrew Hutchinson • Sept. 27, 2019

LinkedIn Calls on Users to 'Close the Network Gap' in Hiring and Workplace Opportunity

At its annual Talent Connect conference, LinkedIn has called on members to commit to diversifying their professional networks and dealings.

By Andrew Hutchinson • Sept. 27, 2019

LinkedIn Publishes New Guide on Objective-Based Advertising

LinkedIn has published a new overview of its Objective-Based Advertising options to help marketers get the most out of the tools

By Andrew Hutchinson • Sept. 26, 2019

LinkedIn Adds New 'Skill Assessments' Option to Beef Up Your LinkedIn Profile

LinkedIn is rolling out a new tool which will enable users to display their competency in specific work skills, and link to relevant jobs or courses.

By Andrew Hutchinson • Sept. 18, 2019

LinkedIn Adds New 'Find an Expert' Post Option to Connect with Relevant Freelancers

LinkedIn has added a new post option which will make it easier for users to find relevant service providers.

By Andrew Hutchinson • Sept. 13, 2019

LinkedIn Publishes New Checklist for Tech Marketers [Infographic]

LinkedIn has put together a new set of tips for tech marketers, the result of a survey of more than 5,000 professionals in the field.

By Andrew Hutchinson • Sept. 13, 2019

Court Rules that LinkedIn Cannot Stop Third Party Data Scraping of Public Information

LinkedIn has lost a court appeal in which it sought to stop a third party company from accessing publicly posted user information.

By Andrew Hutchinson • Sept. 10, 2019

LinkedIn Adds Auto-Generated Alt-Text Tags to Uploaded Images

LinkedIn has added a new element to its alt-text tags, with its system now auto-generating tags if they're not manually entered.

By Andrew Hutchinson • Sept. 6, 2019

LinkedIn Launches New Course on Building a LinkedIn Presence and Utilizing its Ad Tools

LinkedIn has launched a new education course which provides an in-depth rundown of how to make best use of the platform for marketing.

By Andrew Hutchinson • Sept. 5, 2019

LinkedIn Provides New Stats on the Evolving Software Purchase Process for Business [Infographic]

LinkedIn has published a new infographic which looks at the evolving software buying process and coming demand.

By Andrew Hutchinson • Sept. 1, 2019

LinkedIn Sales Navigator Turns Five - An Overview of the App's History [Infographic]

LinkedIn's Sales Navigator platform is five years old - here's a look at how the app has developed over time.

By Andrew Hutchinson • Aug. 30, 2019

LinkedIn Provides Tips on How to Maximize Company Pages

LinkedIn has published a new list of the most followed company pages on its platform, along with notes on what they're doing to boost their performance.

By Andrew Hutchinson • Aug. 28, 2019