Snapchat Begins Testing 'Cameo' Mode, Which Inserts Your Image into GIFs

Snapchat has begun testing a new video mode called Cameo, which enables users to insert their face into GIFs.

By Andrew Hutchinson • Dec. 10, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released its final 'Snap Chatter' trend update of 2019, covering all the key topics seeing increased mention volume across the app in the last month.

By Andrew Hutchinson • Dec. 7, 2019

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

20 Predictions for Social Media Marketing in 2020

Where is the social media sector headed in the next year? Here are 20 predictions to help in your consideration and planning.

By Andrew Hutchinson • Dec. 3, 2019

Snapchat Publishes New Guide for Auto Marketers on the Platform

Snapchat has published a new guide to help auto marketers make the most of its platform's ad tools. 

By Andrew Hutchinson • Dec. 3, 2019

Snapchat Shares Gen Z Shopping Insights Ahead of the Holiday Season [Infographic]

Snapchat has published a new set of insights into the shopping habits of younger consumers.

By Andrew Hutchinson • Nov. 21, 2019

Snapchat looks to Stay Ahead of its AR Competition with $750k for Lens Creators

Snapchat recently announced that it will pay out $750,000 to its top augmented reality stars in 2020.

By Andrew Hutchinson • Nov. 20, 2019

Snapchat Adds Extended Mid-Roll Video Ad Option

Snapchat will now enable advertisers to upload 3-minute mid-roll video ads, skippable after 6 seconds. 

By Andrew Hutchinson • Nov. 19, 2019

Snapchat Publishes New Insights into Snapchat User Buying Behavior [Infographic]

As we head into the holiday season, Snapchat has published some new data on how Snap users research and buy, and how to reach them via the app.

By Andrew Hutchinson • Nov. 14, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released its latest 'Snap Chatter' trends report, highlighting the key topics gaining momentum among Snapchat users.

By Andrew Hutchinson • Nov. 6, 2019

Snapchat Adds New, Free Drawing AR Option Within the App

Snapchat has added a new option which enables users to create 3D, AR effects in free draw mode within the app.  

By Andrew Hutchinson • Oct. 31, 2019

Snapchat Adds Seven Million Users, Posts Higher Revenue in Q3

Snapchat has posted its Q3 2019 update, reaching 210 million daily active users and showing strong signs in revenue growth.

By Andrew Hutchinson • Oct. 23, 2019

Snapchat Launches 'Dynamic Ads' Which Will Create Ads Based on Uploaded Product Catalogs

Snapchat has launched a new ad offering which will optimize your campaign based on uploaded product listings.

By Andrew Hutchinson • Oct. 18, 2019

Reddit Launches New Content Sharing Integration with Snapchat

Reddit is launching a new integration with Snapchat which will enable Snap users to link back to Reddit content via new stickers.

By Andrew Hutchinson • Oct. 15, 2019

Snapchat Enables In-Game Purchases for First Time in New Campaign with Adidas

Snapchat's looking to lean further into gaming with a new ad campaign which enables product purchases via a game.

By Andrew Hutchinson • Oct. 8, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Looking to get a finger on the pulse of what's trending among the youth? Check out Snapchat's latest 'Snap Chatter' trends update.

By Andrew Hutchinson • Oct. 5, 2019

Instagram Launches a New Messaging App for Close Friends Called 'Threads'

Instagram has launched a new messaging app for close friends, which includes a new automated status update feature to keep your connections updated of your movements. 

By Andrew Hutchinson • Oct. 4, 2019

Snapchat's Developing a New 'Home' Geofilter Option for Your Visitors to Add to Their Snaps

Snapchat is working on a new Home filter option which would enable users to create their own, simple Geofilter which visitors would be able to add to their Snaps.

By Andrew Hutchinson • Oct. 4, 2019

Snapchat Expands Ad Length Limits, Announces New Ad Formats

Snapchat has announced some new changes to its ad options at Ad Week in NYC.

By Andrew Hutchinson • Sept. 25, 2019

Snapchat Publishes New Research on Gen Z Brand Discovery and Loyalty Behavior

Snapchat has published the findings from a new research report into Gen Z purchase behavior and brand expectations. 

By Andrew Hutchinson • Sept. 20, 2019

Snapchat Launches New 3D Snaps, which Display Depth as You Move Your Phone

Snapchat's added a new 3D Snaps option, which adds moveable depth to your captured images.

By Andrew Hutchinson • Sept. 18, 2019

Snapchat Launches Political Ads Library for Increased Transparency

Ahead of the 2020 US Presidential Election, Snapchat has added a new resource which outlines political ads running on its platform.

By Andrew Hutchinson • Sept. 17, 2019

Snapchat Adds New Option to Share Music via Spotify Within Snaps and Stories

Snapchat has added a new Spotify integration which will enable Snap users to share tracks in their Snaps.

By Andrew Hutchinson • Sept. 10, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has published its latest 'Snap Chatter' trends report, highlighting all the subjects seeing increased discussion in the app.

By Andrew Hutchinson • Sept. 5, 2019

Snap Updates its Lens Studio to Make it Easier for Creators to Build Their Own AR Experiences

Snapchat has launched a major update of its Lens Studio creative platform, expanding opportunities for creators.

By Andrew Hutchinson • Aug. 28, 2019

Instagram is Developing a Separate Messaging App Called 'Threads'

Instagram is reportedly developing a new messaging app for close friends only, which would help keep people constantly updated.

By Andrew Hutchinson • Aug. 28, 2019