The future of social: AI-augmented workflow plays

Stop the grind. Master the seven AI plays to scale your social without losing your brand’s soul.

By Sophie Gonçalves • Feb. 9, 2026

YouTube Expands Auto-Dubbing to All Creators

YouTube has also added more languages to its auto-dubbing translation tools.

By Andrew Hutchinson • Feb. 4, 2026

Meta Announces Discovery Improvements for Creator Marketplace

Some handy updates for Meta's creator partner discovery option.

By Andrew Hutchinson • Feb. 1, 2026

LinkedIn Shares Tips for Maximizing Presence in AI Search

LinkedIn is now one of the most cited sources for AI chatbots.

By Andrew Hutchinson • Jan. 28, 2026

The analytics blind spot: Why 70% of marketers can’t prove social media ROI (and how to fix it)

You have all the data. So why can't you prove social media works? The four step fix.

By Sophie Gonçalves • Jan. 26, 2026

YouTube’s CEO Outlines Key Areas of Focus for 2026

AI, CTV and creators are high on the agenda for YouTube CEO Neal Mohan. 

By Andrew Hutchinson • Jan. 21, 2026

YouTube Updates Video Management Options on Mobile

The latest updates to YouTube’s mobile upload and management options. 

By Andrew Hutchinson • Jan. 20, 2026

Google Adds AI-Powered Comparisons To Trends

A handy addition to help improve your Google Trends data comparisons.

By Andrew Hutchinson • Jan. 14, 2026

Edits Gets IG Links, Weekly Ideas and New Video Effects Features

The latest round of updates for IG’s separate video editing app.

By Andrew Hutchinson • Jan. 14, 2026

LinkedIn Articles Are Getting More Citations in AI Responses

If you’re looking to get more mentions in AI responses, LinkedIn should be on your radar.

By Andrew Hutchinson • Jan. 13, 2026

TikTok Launches Regional Event Calendars for 2026

Some handy pointers for your content planning.

By Andrew Hutchinson • Jan. 6, 2026

2026 Planning: The AI Dilemma

Do you need to be using AI in 2026?

By Andrew Hutchinson • Jan. 1, 2026

YouTube Expands Voice Replies, Superchat Goals and AI Creation Tools

A broad range of expansions from YouTube in its final feature update of the year. 

By Andrew Hutchinson • Dec. 18, 2025

Meta Shares Tips on Reels Hooks, Creative Diversification in Ads and Threads

Some pointers for your Meta ads in the upcoming holiday push. 

By Andrew Hutchinson • Dec. 17, 2025

Meta Adds New Features To Edits, Including AI Segmentation of Objects

In its final feature update of the year, Edits gets advanced AI segmentation tools.

By Andrew Hutchinson • Dec. 17, 2025

Edits Adds Improved Storyboard Functionality, Expanded Templates

Meta continues to add more functions to its video editing app.

By Andrew Hutchinson • Dec. 9, 2025

Meta Shares Reels Tips for Marketers

Some valuable pointers on how to create more resonant, responsive Reels.

By Andrew Hutchinson • Dec. 2, 2025

Google Tests Direct Link To AI Mode From Search

Google is looking to make it easier to connect with its AI chatbot experience.

By Andrew Hutchinson • Dec. 2, 2025

How to Get Products Recommended by AI Chatbots [Infographic]

Online discovery is changing and you need to update your approach. 

By Andrew Hutchinson • Nov. 9, 2025

How Marketers Are Planning To Use AI, Influencers and More in 2026

Emplifi's latest report highlights key trends as marketers plan for the new year.

By Andrew Hutchinson • Nov. 5, 2025

YouTube Adds Paid Versus Organic Metrics, AI First Draft Assistance

YouTube also shared updates on Community Posts, its AI help bot and more.

By Andrew Hutchinson • Nov. 4, 2025

Meta Outlines Evolving Process To Tag AI-Generated Content

Invisible watermarking offers improved tracking of key creation elements.

By Andrew Hutchinson • Nov. 4, 2025

Edits Gets Custom Captions, Color Correction and More

There is also a range of new effects being added to the app.

By Andrew Hutchinson • Nov. 4, 2025

TikTok Adds New Generative AI Creation Options

Some simple AI tools to help in your creative process.

By Andrew Hutchinson • Nov. 4, 2025

Adobe Announces YouTube Shorts Creation Tools in Premiere

Another powerful creation option for your short-form video clips. 

By Andrew Hutchinson • Oct. 28, 2025