Twitter Tests Spaces Audio Clips to Maximize Content Creation and Sharing from Audio Broadcasts

The option will provide another way to get more out of your Spaces broadcasts.

By Andrew Hutchinson • March 17, 2022

Snapchat Adds New 'Custom Landmarkers' to Build Location-Linked AR Experiences

The new option will enable regular users and businesses to create location-locked AR effects.

By Andrew Hutchinson • March 16, 2022

Pinterest Provides New Ways to Share Idea Pins Across to Other Apps

The option could help to promote your Pin presence across other platforms.

By Andrew Hutchinson • March 16, 2022

66% of Brands Spent More on Creator Marketing in Past Year

Social commerce, TikTok and full-funnel measurement top the list of fresh developments marketers will explore in the year ahead, CreatorIQ predicts.

By Natalie Black (Koltun) • March 16, 2022

How the Producer Economy Is Changing Influencer Marketing

Brands that become content producers have more flexibility, including how they negotiate relationships with influencers.

By Robert Williams • March 15, 2022

Meta Shares Facebook & Instagram Live Video Tips from Creators [Infographic]

In a recent blog post, Meta shares how three beauty and lifestyle content creators are using live streaming on Facebook and Instagram to drive more engagement.

By Emma Wiltshire • March 15, 2022

Instagram Launches New Creator Lab to Help Creators Maximize their On-Platform Performance

The new Creator Lab includes a range of insights and tips from established Instagram creators.

By Andrew Hutchinson • March 10, 2022

Pinterest Unveils a Range of Shopping and Advertising Updates at its Annual 'Pinterest Presents' Event

Pinterest has unveiled a range of new updates as it continues to refine its product discovery and shopping tools.

By Andrew Hutchinson • March 10, 2022

YouTube Answers Common Questions About its Recommendation Algorithms to Help Improve Channel Performance

Some key insights to help improve your YouTube performance.

By Andrew Hutchinson • March 10, 2022

How to Promote Your Blog if You're Super Busy [Infographic]

Getting the ball rolling, and building momentum with your content, can be hard - here are some tips.

By Andrew Hutchinson • March 8, 2022

Instagram Launches Updated Creator Tags to Provide More Credit for Content Contributors

The new tags will provide more opportunity to highlight the contributions of collaborators.

By Andrew Hutchinson • March 7, 2022

New Study Looks at How Static Ads Perform Against Video Ads on Pinterest [Infographic]

With over 431 million active users, Pinterest is a platform with huge potential for advertisers, especially due to its high engagement and visual focus. This is what prompted Creatopy’s PPC department to give it a try and test two hypotheses

By Robert Katai • March 6, 2022

Twitter is Working on a New Podcast Tab to Facilitate Discovery and Engagement

The new tab could provide another way for creators build community around their content in the app.

By Andrew Hutchinson • March 2, 2022

TikTok Shares New Tips on How to Maximize Branded Content on the Platform [Infographic]

Looking to improve your TikTok marketing approach? These tips will help.

By Andrew Hutchinson • March 2, 2022

TikTok Publishes New Guide to Effective Advertising Approaches Around Ramadan

The guide provides a range of tips and insights to help in planning out your marketing approach around the event.

By Andrew Hutchinson • March 1, 2022

Instagram Launches Automated Captions for Feed Videos

Now, you have the option to switch on auto captions within all Instagram surfaces.

By Andrew Hutchinson • March 1, 2022

TikTok Shares New Insights into the Value of TikTok Ads in Reaching Users Around 'Tentpole Events' [Infographic]

With its growing audience, TikTok is also now seeing significant engagement boosts around major events. 

By Andrew Hutchinson • Feb. 28, 2022

TikTok Confirms that 10 Minute Video Uploads are Coming to All Users

Longer clips are coming to TikTok - but is that a good thing?

By Andrew Hutchinson • Feb. 28, 2022

Instagram Announces Closure of Separate IGTV App, Removal of In-Stream Video Ads

Instagram continues to refine its video offerings, and hone in on Reels as its key engagement pathway.

By Andrew Hutchinson • Feb. 28, 2022

The Anatomy of a Great Business Website [Infographic]

Looking to build or re-build your business website? Make sure you cover the essentials with this overview.

By Mark Walker-Ford • Feb. 27, 2022

YouTube Previews New Channel Analytics Options, Providing More Insight into Content Performance

The new insights will provide more specific info on what's driving the performance of your YouTube channel.

By Andrew Hutchinson • Feb. 25, 2022

Meta Shares New Insights into the Key Challenges for Marketers of Electric Vehicles

Meta's latest report provides some good insights for EV marketers, and really, for all marketers across the board.

By Andrew Hutchinson • Feb. 24, 2022

Bark Shares Some of the Keys to its Social Media Success in New 'Social Skills' Series

The team from Bark provide some great tips for maximizing social media and community engagement.

By Andrew Hutchinson • Feb. 24, 2022

TikTok Publishes New Rising Trends Report, Including Insights and Tips for Marketers

The report provides insight into the latest trending topics of discussion in the app, and how brands can tap into that interest.

By Andrew Hutchinson • Feb. 24, 2022

LinkedIn Launches New Podcast Network to Provide More Professional and Career-Related Content

The new podcast network includes a range of internal staff and established shows, focused on industry news and professional development.

By Andrew Hutchinson • Feb. 23, 2022