14 Things to Do to Make Your Blog Post a Success, Both Before and After You Hit Publish

Here's a listing of simple tips to help maximize the performance of your digital content efforts. 

By Jeff Rum • Sept. 27, 2018

The Ultimate Guide to Creating and Marketing Infographics [Infographic]

Infographics can be a great compliment within your broader digital content efforts. This infographic outlines the how and why of infographic creation and distribution.

By Mark Walker-Ford • Sept. 26, 2018

The Science Behind Effective LinkedIn Posts

In a new Social Business Engine podcast, Bernie Borges speaks with Scott Ayres, Content Scientist for Agorapulse.

By Bernie Borges • Sept. 26, 2018

4 Ways You Can Use Interactive Content to Engage Your Audience

Generating engagement is key to maximizing reach with social algorithms, and interactive content can help nudge your audience in that direction. 

By Tabitha Jean Naylor • Sept. 26, 2018

Facebook Expands Video Ad Breaks to More Regions

Facebook is giving more businesses access to its long-form video ad breaks as it looks to expand its video efforts.

By Andrew Hutchinson • Sept. 25, 2018

8 Do's and Don'ts for Marketing with Emojis [Infographic]

Used well, emojis can add to your digital marketing campaigns - but you do need to approach them with caution.

By Mark Walker-Ford • Sept. 25, 2018

7 Steps to Create High-Converting Email Marketing Landing Pages [Infographic]

Looking to improve your landing page effectiveness? Check out these tips.

By Mark Walker-Ford • Sept. 24, 2018

Marketing Funnels and Customer Journey Maps: Two Buzz Terms You Need to Know [Infographic]

Marketing funnels and customer journey maps are hot topics - here's an overview to help you understand the two.

By AJ Ghergich • Sept. 23, 2018

How to Win Online Marketing with Memes [Infographic]

You need to tread carefully, but you can use trending memes to boost your marketing efforts. Check out this infographic.

By Andrew Hutchinson • Sept. 23, 2018

Facebook Highlights Rising Topics of Conversation in its Latest 'Topics to Watch' Report

Facebook has launched the latest version of its' Topics to Watch' report, which highlights emerging conversation trends from across The Social Network. 

By Andrew Hutchinson • Sept. 21, 2018

Instagram Adds GIFs in DMs, Video Tagging and is Testing a Range of Other Features

Instagram continues to add and test new features, providing new interactive and engaging options within the app.

By Andrew Hutchinson • Sept. 21, 2018

How Content Can Save Your Company Money

Effective content can provide SEO and engagement benefits - but did you know that it can actually save your business money too? Here's how. 

By Laura Crimmons • Sept. 20, 2018

How to Use Storytelling to Boost Your Digital Marketing Efforts [Infographic]

Storytelling can be an effective way to engage your audience - here some tips on the why and how of storytelling in marketing content. 

By AJ Ghergich • Sept. 20, 2018

Shopify Rolls Out New Tools to Facilitate AR-Based Shopping for Small Businesses

Shopify is rolling out new tools which will enable all businesses to create realistic 3D models of their products to facilitate AR shopping.

By Andrew Hutchinson • Sept. 19, 2018

Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform

Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform. 

By Andrew Hutchinson • Sept. 19, 2018

Mastering the Art of Repurposing Content

Planning, creating and maintaining top-notch content is time-consuming. Learn how to master the art of repurposing content so you can extract more value from your work.

By Amy Wright • Sept. 19, 2018

The Case for B2B Marketing on LinkedIn [Infographic]

LinkedIn has long been recognized as the key platform for B2B marketing, with 575 million professionals signed up. This infographic underlines that case.

By Andrew Hutchinson • Sept. 19, 2018

15 Reasons Your Business Needs Online Reviews [Infographic]

With more ways than ever for consumers to share their opinion, reviews are now a crucial consideration for your marketing strategy.

By Mark Walker-Ford • Sept. 17, 2018

5 Creative Tips for Instagram Stories (from Facebook's Creative Shop Team)

Facebook's Creative Shop team has provided some lessons on some of the creative options available to users within Instagram Stories. 

By Andrew Hutchinson • Sept. 15, 2018

YouTube Adds Vertical Video Ad Options, Moving with Usage Trends

YouTube is rolling out a new vertical video ad format, aligning with user behaviors.

By Andrew Hutchinson • Sept. 14, 2018

How Much Copy Should You Write on Your Homepage? [Infographic]

How much copy should you include on your homepage to maximize performance, but avoid overwhelming visitors? Check out this infographic.

By Mark Walker-Ford • Sept. 14, 2018

7 Effective Content Marketing Ideas for Your eCommerce Business

Looking to boost your eCommerce efforts? Check out these notes on how you can use content to increase eCommerce performance.

By Nidhi Dave • Sept. 13, 2018

10 Types of Visual Content You Should Consider for Your Marketing Strategy [Infographic]

You need visuals to make your content stand out in busy social feeds - but which visuals should you be focusing on? Check out this graphic. 

By Mark Walker-Ford • Sept. 12, 2018

Facebook Provides New, Creative Ad Tools Ahead of the Upcoming Holiday Period

Facebook's adding some new ad tools for the holiday period, with themed templates and simplified video creation options.

By Andrew Hutchinson • Sept. 12, 2018

A Guide for SEO for Your YouTube Videos [Infographic]

If you're looking to maximize your use of YouTube, you need to take YouTube-specific SEO into account.

By Irfan Ahmad • Sept. 10, 2018