Social Marketing: Page 85
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Retrieved from Facebook on July 29, 2021
Facebook Launches 'Campaign Ideas Generator' to Help Businesses with their Promotional Efforts
The new resource website aims to help guide your Facebook and Instagram campaign approach via a range of tools and prompts.
By Andrew Hutchinson • July 28, 2021 -
Retrieved from Snapchat on July 29, 2021
Snapchat Launches 'My Places' To Highlight Local Businesses of Interest Within the Snap Map
The new display aims to help users find new places to go, and where to meet up with friends.
By Andrew Hutchinson • July 28, 2021 -
Retrieved from Twitter on July 29, 2021
Twitter Takes Next Steps Into eCommerce With Test of Shopping Module on Business Profiles
The new Shop module is being tested with a selection of businesses in the US.
By Andrew Hutchinson • July 28, 2021 -
Retrieved from LinkedIn on April 30, 2020
LinkedIn Posts Record Full-Year Revenue Result, Continues To See Strong Growth in Active Sessions
The platform has surpassed $10 billion in revenue for the first time, up 27% year over year.
By Andrew Hutchinson • July 27, 2021 -
Retrieved from TikTok on July 28, 2021
TikTok Adds New Live-Stream Moderation Tools as it Eyes the Next Stage of Live-Stream Shopping
The new tools will provide more capacity to manage your live-stream broadcasts in the app.
By Andrew Hutchinson • July 27, 2021 -
Retrieved from Pinterest on July 28, 2021
Pinterest Adds Product Tags in Idea Pins, Provides New Affiliate Options for Creators
The new options will provide new ways for Pinterest creators to monetize their platform presence.
By Andrew Hutchinson • July 27, 2021 -
Retrieved from Instagram on July 28, 2021
Instagram Implements New Initiatives To Protect Young Users, Including Privacy Defaults and Ad Targeting Restrictions
The changes will limit the ways in which advertisers can target young audiences across Facebook's apps.
By Andrew Hutchinson • July 27, 2021 -
Retrieved from Google on July 27, 2021
YouTube Adds New Connected TV Ad Improvements, New Tools To Maximize Audio Ad Creative
With millions of people now watching YouTube content on their home TV sets, CTV ads are becoming a bigger consideration.
By Andrew Hutchinson • July 26, 2021 -
Retrieved from Pinterest on December 12, 2020
Pinterest Adds New Pin Insights To Provide More Performance Insight [Infographic]
The new metrics provide data on followers per board and profile visits.
By Andrew Hutchinson • July 26, 2021 -
Retrieved from Snapchat on April 23, 2021
Snapchat Posts Strong Results in Q2, Including a Record Increase in Revenue
After a period of uncertainty, Snapchat nows appears to be finding its groove.
By Andrew Hutchinson • July 22, 2021 -
Retrieved from LinkedIn on July 22, 2021
LinkedIn Adds New, Free Certification Courses to Help Showcase Your LinkedIn Marketing Knowledge
The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from Twitter on April 22, 2021
Twitter Outlines its Olympic Tie-In Tools, Provides Tips for Brand Campaigns
The Games will kick-off this week, and could significantly disrupt the media cycle.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from Facebook on April 23, 2021
Facebook Updates Policies Around the Promotion of Prescription Drugs
The new regulations aim to keep-up with the evolving health landscape as a result of COVID-19.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from TikTok on July 22, 2021
TikTok Shares New Data on the Importance of Audio Elements in On-Platform Promotions [Infographic]
Music plays a key role in TikTok engagement, which is an important consideration for brands.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from YouTube on April 29, 2021
YouTube Launches Initial Test of Live-Stream Shopping with Selected Creators
The test is part of YouTube's next shift into facilitating more in-stream commerce activity.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from Clubhouse on July 22, 2021
Clubhouse Moves Out of Invite-Only Beta, Now Open to All Users
The app is now open to everyone who downloads it, greatly expanding its reach potential.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from TikTok on July 21, 2021
TikTok Gains TAG Brand Safety Certification Worldwide, Providing More Assurance for Advertisers
The certification will help TikTok continue to build out its business offerings.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from Vishal Shah/Twitter on July 21, 2021
Instagram Expands Insights Data to 60 Days, Providing More Analytical Capacity
The expansion will provide a heap more data insight for Instagram marketers.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from TikTok on July 21, 2021
TikTok Launches New 'Spark' Ads Which Enabled Brands to Tap into Trending Organic Content
The process provides another ad option to help reach the TikTok community, which could be particularly beneficial for some brands.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from Twitter on July 21, 2021
Twitter Launches the First Stage of Testing for its New and Upgraded TweetDeck
The updated TweetDeck includes simplified features and improved customization options.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from TikTok on July 20, 2021
TikTok Ads See Higher Emotional Response, According to New Report
The data shows that TikTok can drive significantly higher mental response rates, in terms of both memory and subsequent action.
By Andrew Hutchinson • July 19, 2021 -
Retrieved from Reddit on July 19, 2021
Reddit Shares Data on Rising Interest Around Comic-Con Ahead of Comic-Con@Home This Week
If you're looking to reach comic and movie fans, Reddit could be a key platform to consider.
By Andrew Hutchinson • July 19, 2021 -
Retrieved from Social Insider on July 19, 2021
Key Instagram Metrics, and Why They Matter to Your Strategic Approach [Infographic]
Are you focusing on the right metrics within your Instagram strategy?
By Adina Jipa • July 19, 2021 -
Retrieved from TikTok on July 17, 2021
TikTok Announces New '#ForYou' Summit to Provide Marketing Insights and Tips
The third #ForYou Summit will provide a range of insights and notes, aimed at industry professionals.
By Andrew Hutchinson • July 16, 2021 -
Retrieved from Jane Manchun Wong/Twitter on July 16, 2021
Twitter Tests New Layout for Images, Considers Adding Limited Time Tweet Editing
The new format looks more akin to Facebook, with a wider display in-stream.
By Andrew Hutchinson • July 15, 2021