TikTok Launches New Platform to Help Musicians Maximize Their In-App Presence

The platform will provide audience engagement insights and integrated promotion elements.

By Andrew Hutchinson • June 3, 2025

TikTok Shares a Range of Ad Updates at Its World Event

A heap of new ad options to consider, including AI targeting, more insights and influencer connection.

By Andrew Hutchinson • June 3, 2025

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

TikTok Rolls Out More Ways To Control Content Recommendations

More ways to tell TikTok what you want to see more, or less of, in-stream. 

By Andrew Hutchinson • June 3, 2025

TikTok Outlines Programming for Pride Month 2025

A range of activations, including interviews, in-person events and more.

By Andrew Hutchinson • June 2, 2025

An Overview of Each Platform’s AI Tools for Advertisers

AI tools are driving better response for many advertisers.

By Andrew Hutchinson • May 22, 2025

TikTok Adds a Dedicated AI Assistant for In-App Sellers

TikTok's new "Seller Assistant" will provide guidance to help optimize your TikTok Shop listings.

By Andrew Hutchinson • May 21, 2025

TikTok Expands Music Options With SoundCloud Integration

A new way to expand music discovery via TikTok clips.

By Andrew Hutchinson • May 21, 2025

How To Avoid Penalties With TikTok Livestreams [Infographic]

Some important pointers for your TikTok shopping streams.

By Andrew Hutchinson • May 20, 2025

TikTok Faces More Scrutiny in Europe

TikTok is facing new regulatory challenges in EU.

By Andrew Hutchinson • May 20, 2025

TikTok Announces Expanded Mental Health Support, Including Meditation Prompts In-App

Some new mental health support elements for TikTok. 

By Andrew Hutchinson • May 15, 2025

TikTok Announces Exclusive Content Partnerships for Cannes Film Festival 2025

TikTok will share a range of exclusive Cannes content.

By Andrew Hutchinson • May 14, 2025

TikTok Adds More Accessibility Features, Including Alt Text for Photos

Expanded accessibility features to mark Global Accessibility Awareness Day. 

By Andrew Hutchinson • May 14, 2025

TikTok Adds New Option To Animate Still Images With AI

TikTok's "AI Alive" is the platform's first AI-driven image-to-video creation feature.

By Andrew Hutchinson • May 13, 2025

TikTok Outlines Benefits for Automotive Marketers in New White Paper

The latest white paper from TikTok underlines the platform's value for auto marketers.

By Andrew Hutchinson • May 12, 2025

US-China Trade Deal Could Break TikTok Impasse

The new U.S.-China trade deal could reopen TikTok negotiations.

By Andrew Hutchinson • May 12, 2025

The Most Visited Websites in the World [Infographic]

Web usage trends provide an interesting window into consumer behaviors.

By Andrew Hutchinson • May 11, 2025

TikTok Adds Option To Activate Customer DMs During Livestreams

A new way to drive leads from TikTok Lives.

By Andrew Hutchinson • May 11, 2025

TikTok Announces a Range of SMB Support Initiatives for Small Business Month

A range of opportunities for SMBs looking to tap into TikTok. 

By Andrew Hutchinson • May 8, 2025

TikTok Looks To Help Connect Users With Skills-Based Career Opportunities

The collaboration with Skilled Careers Coalition and SkillsUSA will promote more skills-based content in the app. 

By Andrew Hutchinson • May 7, 2025

TikTok Announces New EU Data Center To Separate User Info

Another big investment in data separation to reassure EU authorities.

By Andrew Hutchinson • May 6, 2025

TikTok Expands Ad Placement Options for ‘Pulse’ Campaigns

TikTok's Pulse option enables you to place your ads alongside popular content. 

By Andrew Hutchinson • May 6, 2025

Trump Says He May Extend TikTok Sell-off Deadline Once Again

The TikTok U.S. saga looks set to drag on for some time yet.

By Andrew Hutchinson • May 5, 2025

TikTok Shares Data on IP Detection and Shopping Safety

TikTok's shared some new insights into its evolving shopping safety measures.

By Andrew Hutchinson • May 4, 2025

TikTok Hit With Big Fine in Europe for Chinese Data Transfers

TikTok's been hit with a new fine over user data transfers.

By Andrew Hutchinson • May 4, 2025

TikTok Announces Programming for AANHPI Heritage Month

A range of activations this month on TikTok. 

By Andrew Hutchinson • May 1, 2025