TikTok Adds New Ad Types for Entertainment Marketers

Some new opportunities for streaming providers and entertainment brands. 

By Andrew Hutchinson • Feb. 12, 2026

LinkedIn Shares Insights Into Evolving Professional AI Usage

The data shows that more businesses are using AI, but performance results are mixed.

By Andrew Hutchinson • Feb. 12, 2026

Google Shares Coming AI-Powered Ad Innovations

Google's head of ads and commerce has shared some insights into what is coming. 

By Andrew Hutchinson • Feb. 11, 2026

Snapchat Launches AI-Powered Lens Promotion With Gucci

Expanded considerations for Snap's AR Lens promotions. 

By Andrew Hutchinson • Feb. 9, 2026

X Shares the Most Discussed Super Bowl Ads

X ranked responses to Super Bowl ads in real time using AI analysis.

By Andrew Hutchinson • Feb. 9, 2026

Meta’s Recurring Marketing Messages API Will End This Week

The change will impact those who have complex follow-up messaging flows that link into Meta’s systems

By Andrew Hutchinson • Feb. 8, 2026

TikTok Publishes New Guide to Effective Promotions

Some handy tips and pointers for getting the most out of new and existing tools.

By Andrew Hutchinson • Feb. 8, 2026

YouTube Shares Insights Into NFL Engagement

YouTube's latest report looks at the rising engagement with NFL content in the app and not just on the day of the big game. 

By Andrew Hutchinson • Feb. 8, 2026

Reddit Expands Beta Testing of Reminder Ads

Reddit's Reminder Ads give you a secondary opportunity to prompt users about your events. 

By Andrew Hutchinson • Feb. 4, 2026

Downloads of TikTok Alternatives Slow in the US

Interest in UpScrolled appears to be waning as TikTok gets back on track in the U.S. 

By Andrew Hutchinson • Feb. 3, 2026

LinkedIn Shares Key Trends in B2B Marketing

LinkedIn says that more B2B buying activity now stems from creator content.

By Andrew Hutchinson • Feb. 3, 2026

2026 Social Media Benchmarks [Infographic]

The report looks at the latest engagement trends across the major social apps.

By Andrew Hutchinson • Feb. 2, 2026

TikTok Shares Insight Into Effective Ad Measurement Approaches

TikTok's latest research report digs into ROI and effective ad approaches.

By Andrew Hutchinson • Feb. 2, 2026

OpenAI Asks ChatGPT Advertisers for $200K in Commitments

A new player is coming to the digital marketing space.

By Andrew Hutchinson • Feb. 1, 2026

Meta Announces Discovery Improvements for Creator Marketplace

Some handy updates for Meta's creator partner discovery option.

By Andrew Hutchinson • Feb. 1, 2026

X Announces Partnership With Warner Bros. Discovery for Winter Olympics

The deal will provide new opportunities for tie-in campaigns. 

By Andrew Hutchinson • Jan. 29, 2026

Meta Outlines AI-Powered System Improvements

Meta says that its AI updates are driving increases in engagement and ad performance.

By Andrew Hutchinson • Jan. 29, 2026

Snapchat Shares Data on How Its Users Seek Info on Financial Products

Most people now seek information on financial products from social apps. 

By Andrew Hutchinson • Jan. 29, 2026

Social Media Marketing Outlook 2026: What to Expect in the Year Ahead

From AI to algorithm shifts, social media professionals have a lot to contend with in 2026.

By Sara Karlovitch • Jan. 29, 2026

Google Launches New Google Ads Insights Podcast

The podcast will provide direct insights from Google into how its ad tools work.

By Andrew Hutchinson • Jan. 28, 2026

LinkedIn Shares Tips on How To Boost Organic Posts [Infographic]

Some helpful pointers on how to use LinkedIn’s paid boosting option.

By Andrew Hutchinson • Jan. 26, 2026

The analytics blind spot: Why 70% of marketers can’t prove social media ROI (and how to fix it)

You have all the data. So why can't you prove social media works? The four step fix.

By Sophie Gonçalves • Jan. 26, 2026

What Is Human-First Marketing? [Infographic]

Some key advice to keep in mind in your planning.

By Andrew Hutchinson • Jan. 25, 2026

TikTok Publishes New Guide to Its AI-Powered Campaigns

Some handy guidance for automated TikTok campaigns. 

By Andrew Hutchinson • Jan. 25, 2026

Google Adds Search Data To Demand Gen Campaigns, Improved CTV Conversion

Google’s latest Demand Gen updates could help you drive improved response.

By Andrew Hutchinson • Jan. 22, 2026