TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging

Merging your online campaigns with TV outreach can have major benefits.

By Andrew Hutchinson • May 12, 2022

YouTube Launches Updated Green Screen Option for Shorts, Expanding Creative Potential

The new option will enable creators to use almost any YouTube clip as a background element for their Shorts clips.

By Andrew Hutchinson • May 11, 2022

TikTok Announces First 'For You' Summit in Canada

TikTok's next 'For You' Summit, showcasing the latest platform insights and tips, will be held in Canada next month.

By Andrew Hutchinson • May 11, 2022

YouTube Expands Access to 'Clips' Video Highlights Option

The option enables you to take a small snippet of a video clip to enable more types of social sharing.

By Andrew Hutchinson • May 11, 2022

15 Behind the Scenes Content Ideas to Share on Instagram [Infographic]

Stuck for content ideas? Some quick prompts to get you thinking about your next Instagram post.

By Mark Walker-Ford • May 9, 2022

New Study Outlines Key Snapchat Ads Best Practices, Based on 14,000 Campaigns

The study looks at key best practices for Snap ads, which could help you develop a more effective marketing approach on the platform.

By Andrew Hutchinson • May 9, 2022

TikTok Expands Ad Data Verification Partnership with Integral Ad Science

The expanded partnership will provide more assurance on TikTok's ad performance data.

By Andrew Hutchinson • May 9, 2022

TikTok Shares Insights into Emerging Gaming Trends, and Opportunities for Marketers

TikTok has shared some new insights for gaming marketers, which are also relevant notes for all marketers on the platform.

By Andrew Hutchinson • May 9, 2022

Meta Shares New 'Culture Codes' to Help Advertisers Improve the Performance of Their Promotions

Meta has outlined some key best practices to help advertisers maximize the appeal of their promotions to modern audiences.

By Andrew Hutchinson • May 6, 2022

10 Content Marketing Statistics Every Marketer Should Know In 2022 [Infographic]

Why content? Check out these insights into key content marketing usage and response trends.

By Mark Walker-Ford • May 5, 2022

Twitter Announces New, Exclusive Video Content Partnerships at NewFronts 2022

The deals will provide new opportunities for Twitter's ad partners to reach engaged audiences in the app.

By Andrew Hutchinson • May 5, 2022

LinkedIn Publishes New Guide to Maximizing Your Business Branding Efforts

The 25-page guide includes a range of helpful notes and pointers to help maximize your branding efforts. 

By Andrew Hutchinson • May 5, 2022

YouTube Expands 'Key Moments' Analytics to the Mobile App, Launches New Live-Stream Cross Promotions

The new insights will provide more planning and strategy data, whenever you need it.

By Andrew Hutchinson • May 3, 2022

Meta Partners with Adobe on New Social Media Marketing Training Course

The new course includes insights from internal experts from Meta, as well as explainers on how to utilize Adobe's creative tools.

By Andrew Hutchinson • May 3, 2022

TikTok Publishes New Guide to Collaborating with Creators on Ad Campaigns

The guide provides a range of insights and tips to help in your creator collaboration efforts.

By Andrew Hutchinson • May 3, 2022

Reddit Shares New Insights into Science Fiction Engagement for May the 4th [Infographic]

May the 4th is a day to celebrate all things Star Wars, which offers a range of brand tie-in opportunities.

By Andrew Hutchinson • May 2, 2022

120 Killer Social Media Content Ideas Your Audience Will Love [Infographic]

Stuck for ideas? This listing of content prompts could come in handy.

By Mark Walker-Ford • May 1, 2022

8 Ways to Improve Your Content Approach [Infographic]

Ensure you're maximizing your content opportunities with these tips.

By Andrew Hutchinson • May 1, 2022

Reddit Shares New Insights into the Rising NFT Conversation in the App [Infographic]

Considering the potential of NFTs for your brand? Check out these stats and insights from Reddit.

By Andrew Hutchinson • April 29, 2022

Twitter Shares Key Trend Notes and Tips for Mother's Day Campaigns

Twitter has provided some key trend insights, based on Mother's Day activity in 2021.

By Andrew Hutchinson • April 26, 2022

Meta Publishes New Guide on Landing Page Best Practices

The 33-page guide includes a range of research-backed notes on how to improve the performance of your landing pages.

By Andrew Hutchinson • April 26, 2022

YouTube Expands its 'Pre-Publish Checks' Tool to the Mobile App

The tool checks your video uploads for potential violations before you hit 'publish'.

By Andrew Hutchinson • April 26, 2022

Meta Adds New Creative Tools to Spark AR Studio, Enabling More Advanced Effects

Meta's new Spark AR creation tools will enable more creative, interactive effects.

By Andrew Hutchinson • April 25, 2022

Blending in Is the Key To Standing Out on Social — Here's Why

Want next-level social advertising? Here's why you should create ads that don't look like ads.

April 25, 2022

Instagram Launches Live Test of Pinned Posts on User Profiles

The option would enable more creative control of your Instagram profile.

By Andrew Hutchinson • April 22, 2022