How to Beef Up Your Marketing Strategy With User Generated Content [Infographic]

Have you considered the potential of UGC in your marketing efforts? Check out these insights.

By Mark Walker-Ford • June 12, 2020

Google Ads More Video Ad Options to Cater to Evolving Viewing Behaviors

With more people watching streaming video content, Google is adding some new video ad options to help marketers maximize their campaigns.

By Andrew Hutchinson • June 11, 2020

LinkedIn Publishes New Guide on 'Content Marketing in Times of Uncertainty'

LinkedIn has published a new guide on the key content and advertising elements that brands should be focused on amid COVID-19.

By Andrew Hutchinson • June 10, 2020

Snapchat Provides an Overview of its New Video Conversion Tool

Snapchat has provided an overview of its handy new video conversion tool, which enables you to edit your video content into Snapchat's preferred vertical presentation format.

By Andrew Hutchinson • June 10, 2020

How to Create Engaging Facebook Videos [Infographic]

Here's a collection of data-backed tips on how you can create more effective, engaging videos for Facebook.

By Adina Jipa • June 9, 2020

Twitter Releases Events Calendar for June to Assist with Strategic Planning

Twitter has published its latest events calendar, covering all the key dates of note in June 2020.

By Andrew Hutchinson • June 8, 2020

20 Lead Magnet Ideas to Rapidly Grow Your Email List [Infographic]

Get more email sign-ups with these lead generation ideas.

By Mark Walker-Ford • June 4, 2020

The State Of Video Marketing In 2020 [Infographic]

Video remains the most engaging content type on social media. Here are some more stats underlining the value of video content.

By Chintan Zalani • May 31, 2020

7 Landing Page Best Practices to Improve Your Website Conversion Rate [Infographic]

Maximize your landing page performance with these tips. 

By Mark Walker-Ford • May 29, 2020

The Future of Video and Event Engagement Post COVID-19 [Infographic]

While the COVID-19 pandemic is still causing major impacts, some regions are looking to the future, and how things will be when we return to relative normality.

By Andrew Hutchinson • May 28, 2020

Pinterest Publishes New Guide to Standout Video Techniques

Pinterest has published a new guide on how to create standout video content, which includes a range of valuable tips and examples.

By Andrew Hutchinson • May 21, 2020

New Report Reveals Key Challenges to Effective Content Strategies in Large Organizations

A new study from the Content Marketing Institute has highlighted the most common challenges to strategic content management.

By Elaine Fogel • May 20, 2020

Twitter Provides Tips to Help Maximize Your Brand Presence and Tweets [Infographic]

Twitter's Customer Success team has provided a listing of key tweet tips to help maximize your brand's presence on the platform.

By Andrew Hutchinson • May 20, 2020

Facebook Expands Test of Skippable Mid-Roll Ads in Videos

Facebook has begun testing mid roll ads in video clips, which could provide new considerations for video campaigns.

By Andrew Hutchinson • May 19, 2020

LinkedIn Publishes New Guide to Key Content Trends Amid COVID-19

LinkedIn has published a new guide to key content trends during COVID-19, which includes a range of tips and examples of how brands are responding.

By Andrew Hutchinson • May 19, 2020

Facebook Provides Insights into Music Listening Behavior, and How Facebook Facilitates Music Engagement [Infographic]

Facebook has published a new report into how users discover music, and connect around such on social platforms.

By Andrew Hutchinson • May 19, 2020

Facebook Announces 'Shops' for Facebook and Instagram

Facebook has announced new 'Shop' sections for both Facebook and Instagram, which will enable businesses to sell products direct from their profiles.

By Andrew Hutchinson • May 19, 2020

Google Adds New Listing of Resources to Help Businesses Manage Campaigns During COVID-19

Google has gathered together a range of resources and guides to help businesses maximize their marketing efforts during COVID-19.

By Andrew Hutchinson • May 18, 2020

Social Media Image Size Guide 2020 [Infographic]

Are you using the right-sized images for your social media profiles? Check out this guide from the team at Constant Contact.

By Andrew Hutchinson • May 18, 2020

5 Tips to Increase Your Brand's Engagement on Social Media [Infographic]

Looking for ways to generate more engagement with your businesses' social media profiles? Here are some tips.

By Andrew Hutchinson • May 17, 2020

Instagram Launches 'House of Instagram' Brand Advice Hub in Australia

Instagram has launched a new hub of business resources for Australian brands, called 'House of Instagram'.

By Andrew Hutchinson • May 14, 2020

YouTube's New Audience Activity Insights Are Now Available to All Creators, Video Chapters Now Opt-In

YouTube's new audience insights tools are now available to all users, while its video chapters option is also in the process of being rolled out.

By Andrew Hutchinson • May 13, 2020

LinkedIn Now Factors 'Dwell Time' Into Content Distribution Algorithm, Which Could Be Bad News for 'Broetry'

LinkedIn is now factoring 'dwell time' on content into its feed algorithm, which could see it reducing the reach of less engaging posts.

By Andrew Hutchinson • May 12, 2020

LinkedIn's Merging its Live-Streaming and Events Tools for Virtual Events

LinkedIn is looking to better facilitate virtual events by incorporating the functions of LinkedIn Live and LinkedIn Events.

By Andrew Hutchinson • May 12, 2020

TikTok Changes Rules on Music Usage by Businesses

TikTok has announced a change to its music licensing, which means that commercial entities can no longer use popular tracks in their clips. 

By Andrew Hutchinson • May 11, 2020