Meta Outlines Advancing Process for Creating Realistic Digital Avatars for the Next Stage of Connection

The new avatar creation tools will open up a range of new opportunities within the broader metaverse shift.

By Andrew Hutchinson • May 23, 2022

Meta's Adding More Ad Targeting Information to its Ad Library Listings

The update will provide more transparency into how Meta's more sensitive ad targeting categories are being used by Pages.

By Andrew Hutchinson • May 23, 2022

The State of Social Listening in 2022 – Improving Your Listening Process

In the last segment of our Social Media Listening survey report, we look at how marketers can improve their monitoring process.

By Andrew Hutchinson • May 20, 2022

How TikTok Creators Redefined Influence [Infographic]

What makes TikTok creators stand out? Check out this infographic.

By Andrew Hutchinson • May 20, 2022

Meta Adds Updated Congressional District Data to Location Targeting Options for Ads

The update will provide more accurate geo-targeting and audience estimates, based on Census info.

By Andrew Hutchinson • May 19, 2022

YouTube Rolls Out New, Separate Data Tabs for Videos, Shorts, Live-Streams and Posts

The new, separated content type tabs will provide more in-depth data on performance.

By Andrew Hutchinson • May 19, 2022

The State of Social Listening in 2022 – How Social Listening Ties into Your Broader Strategy

In the third part of our State of Social Media Listening report, we look at the key opportunities of monitoring.

By Andrew Hutchinson • May 19, 2022

Instagram's Testing a New Stories UI Which Could Have Big Implications for Your Content Strategy

The test limits the amount of Stories frames that a user can see without manually tapping for more.

By Andrew Hutchinson • May 18, 2022

YouTube Announces Weekly Ad Frequency Capping, New Live-Stream Commerce Upgrades

Some small but potent new updates announced at YouTube's 2022 Brandcast event.

By Andrew Hutchinson • May 18, 2022

TikTok Launches New 'Branded Mission' Creator Monetization and UGC Promotion Process

The option will provide creators with a simplified monetization pathway, while also helping brands tap into organic TikTok content.

By Andrew Hutchinson • May 18, 2022

The State of Social Listening in 2022 – Key Platforms for Gleaning Insight

In the second part of our State of Social Listening report, we look at the key platforms of focus for gleaning audience insight.

By Andrew Hutchinson • May 18, 2022

Twitter Provides New Insights into Rising Movie Discussion in the App [Infographic]

With people keen to get back out in the world, movies have become a key entertainment focus.

By Andrew Hutchinson • May 17, 2022

The State of Social Listening in 2022 - Report

Are you utilizing social media monitoring in your marketing process? Here's a look at the current state of play on listening.

By Andrew Hutchinson • May 17, 2022

The Social Media Manager Role is Evolving, as New Marketing Practices Take Shape [Infographic]

The role of a social media manager has changed significantly in recent years - check out this new report from SocialInsider.

By Adina Jipa • May 16, 2022

New Survey Looks at the Top Tools and Apps Used by Digital Marketing Professionals [Infographic]

What tools are marketers getting the most value from? Check out this report.

By Andrew Hutchinson • May 16, 2022

How to Promote Your Business on TikTok Using Influencers [Infographic]

Looking for the best way to maximize your TikTok promotions? Check out this graphic.

By Mark Walker-Ford • May 16, 2022

Instagram Will Host a Physical Pop-Up Store in NYC This Week

Instagram will showcase a range of creators and products at its first NYC pop-up store.

By Andrew Hutchinson • May 16, 2022

Reddit Highlights NBA Finals Engagement in the App [Infographic]

Looking to tap into rising NBA finals discussion? Reddit could be worth a look.

By Andrew Hutchinson • May 15, 2022

Meta Announces Speakers and Agenda for Next Week's 'Conversations' Business Messaging Conference

Meta will outline its latest business messaging innovations at next week's single day event.

By Andrew Hutchinson • May 12, 2022

TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging

Merging your online campaigns with TV outreach can have major benefits.

By Andrew Hutchinson • May 12, 2022

TikTok Launches New Interactive Market Insights Tool to Better Inform Strategic Planning

The new tool provides a range of data points, which you can filter down to specific market categories.

By Andrew Hutchinson • May 12, 2022

TikTok Announces First 'For You' Summit in Canada

TikTok's next 'For You' Summit, showcasing the latest platform insights and tips, will be held in Canada next month.

By Andrew Hutchinson • May 11, 2022

LinkedIn Shares New Overview of How to Utilize Sales Navigator in Your Process [Infographic]

LinkedIn's latest overview provides some practical notes on the value of its Sales Navigator platform. 

By Andrew Hutchinson • May 10, 2022

TikTok Announces New Data Partnership with Foursquare to Provide Insights into In-Store Visits

The new partnership will provide more insights into how your TikTok ads are driving in-store visits.

By Andrew Hutchinson • May 10, 2022

15 Behind the Scenes Content Ideas to Share on Instagram [Infographic]

Stuck for content ideas? Some quick prompts to get you thinking about your next Instagram post.

By Mark Walker-Ford • May 9, 2022