Snapchat Looks to Expand Off-Platform Sharing Options to Expand Audience Reach

Snapchat is working on some new ways to share content, both within and outside the app itself.

By Andrew Hutchinson • Aug. 18, 2020

TikTok Adds New Option to Insert Text Headings onto Video Thumbnails

TikTok has added a new option which enables users to add custom text to their video thumbnails, which could help to attract more viewers.

By Andrew Hutchinson • Aug. 12, 2020

Vimeo Partners with Pinterest to Enable Streamlined Video Pin Creation

Vimeo has partnered with Pinterest to enable streamlined Pin video uploads direct from its Vimeo Create platform.

By Andrew Hutchinson • Aug. 11, 2020

LinkedIn Publishes New Guide on How to Make Best Use of its Platform

LinkedIn has published a new guide to help social media managers make the most of the various tools at their disposal on the platform. 

By Andrew Hutchinson • Aug. 10, 2020

The Power of Video: 44 Stats for Marketers & Business Owners in 2020 [Infographic]

What types of videos see the most engagement online, and how can you maximize your video use? Check out these insights.

By Mark Walker-Ford • Aug. 10, 2020

The Ultimate Guide to Social Media Image Sizes in 2020 [Infographic]

Ensure your posted images look their best with this platform-by-platform overview of optimal image sizes. 

By Andrew Hutchinson • Aug. 9, 2020

How to Improve Your SEO Strategy Using Anchor Text Optimization [Infographic]

Using the right anchors can help maximize your SEO efforts - here are some tips.

By Mark Walker-Ford • Aug. 9, 2020

Facebook Promotes the Use of Hashtags on Posts - But Will it Improve Post Reach?

Facebook is once again pushing the use of hashtags on posts - but do Facebook searchers actually care?

By Andrew Hutchinson • Aug. 6, 2020

Facebook Launches New Video Interview Series to Share More Insight into its Product Development Process

Facebook has launched a new video series that will provide more insight into its product development process, along with coming features.

By Andrew Hutchinson • Aug. 5, 2020

SEO Checklist: The Positive & Negative Signals You Need to Know About [Infographic]

Get a better understanding of some of the key SEO considerations you need to factor in with this listing.

By Mark Walker-Ford • Aug. 4, 2020

Twitter Publishes New Data on the Effectiveness of Utilizing Multiple Video Formats in a Campaign

Twitter has shared some new, research-backed insights into how utilizing multiple video formats within an ad campaign can impact audience response.

By Andrew Hutchinson • Aug. 4, 2020

TikTok Provides Tips on How to Boost Your Content Performance on the Platform

TikTok has provided a new listing of key tips on how to maximize the success of your video clips.

By Andrew Hutchinson • July 31, 2020

Ascend to New Heights in Content Marketing [Infographic]

Some insights into the how and why of content marketing to help with your strategic planning.

By Andrew Hutchinson • July 29, 2020

Twitter Provides Insights into the Rise of Twitter Watch Parties During COVID-19

With people seeking new ways to stay connected during the COVID-19 lockdowns, Twitter has seen a big increase in watch parties on the platform.

By Andrew Hutchinson • July 29, 2020

Snapchat Publishes New Study into Evolving Video Consumption Behaviors

Snapchat has published a new study which looks at evolving video consumption behaviors, and how businesses can align their content efforts with these shifts.

By Andrew Hutchinson • July 29, 2020

12 Steps for Creating Good Website Content [Infographic]

Looking to establish a better content plan for your business? Here are some tips.

By Mark Walker-Ford • July 28, 2020

Everything You Need to Know to Create Engaging Instagram Carousels [Infographic]

Multi-image posts on Instagram are the most engaging post type - here are some insights into how to create more compelling carousel posts.

By Robert Katai • July 27, 2020

5 Key Tools to Improve the SEO Potential of Your Content

Looking to improve the search performance of your content? Here are some key elements you need to keep in mind - and tools to help.

By Aleh Barysevich • July 27, 2020

Twitter Shares New Insights into Key Topic Trends [Infographic]

Twitter has shared some new insights into trending topics of discussion on the platform. 

By Andrew Hutchinson • July 26, 2020

Microsoft Taps into the Popularity of Snapchat Lenses for Major New Xbox Campaign

Microsoft has launched a major new AR campaign on Snapchat to promote its coming Xbox Series X titles.

By Andrew Hutchinson • July 24, 2020

Facebook Shares New Insights into Most Shared Posts on its Platform

Facebook has shared some new insight on the content that sees the highest distribution across its network. 

By Andrew Hutchinson • July 22, 2020

Facebook Shares New Insights into Effective Brand Messaging [Infographic]

Facebook has shared a new set of tips on effective elements of brand promotions on its platforms. 

By Andrew Hutchinson • July 17, 2020

Social Media Video Dimensions 2020 [Infographic]

Ensure your posted videos look their best with this overview of key video dimensions and details for each of the major social platforms.

By Andrew Hutchinson • July 14, 2020

How to Use Question Research to Boost Your Social Media Engagement

Integrating question research into your social media marketing process can be one of the most effective ways to boost engagement and performance.

By Ann Smarty • July 13, 2020

YouTube Provides Tips on How to Create More Inclusive Content [Infographic]

YouTube has provided a new overview which outlines the importance of cultural representation, and how to ensure that your content is more inclusive.

By Andrew Hutchinson • July 13, 2020