The Importance of Video Marketing in eCommerce: 27 Stats You Need to Know [Infographic]

Video can play a key role in maximizing your eCommerce marketing - check out these stats.

By Mark Walker-Ford • June 21, 2020

LinkedIn Publishes New Guide on Using Its Events and Live-Streaming Tools

LinkedIn has published a new guide to using its Events and live-streaming tools for your business functions.

By Andrew Hutchinson • June 19, 2020

Civil Rights Groups Call on Advertisers to Pause Facebook Ad Spend in July

Civil rights groups have called on advertisers to stop their Facebook ad spend in July in protest against the company's inaction over racist and divisive content.

By Andrew Hutchinson • June 19, 2020

How TikTok's Algorithm Works - As Explained by TikTok

TikTok has provided an overview of how its recommendation algorithm works, and what elements factor into its reach calculations.

By Andrew Hutchinson • June 18, 2020

Instagram Tests Shopping Tags in Post Captions

Instagram is testing shopping tags in post captions with some creators.

By Andrew Hutchinson • June 17, 2020

11 Ways to Build Deeper Connection with Your Brand Audience [Infographic]

How do the world's most loved brands become so loved? The team from Talkwalker has identified 11 steps that you can take to improve consumer connection.

By Dan Seavers • June 16, 2020

Planning Your TikTok Strategy in 4 Steps [Infographic]

TikTok has published a basic overview of an effective TikTok advertising approach.

By Andrew Hutchinson • June 16, 2020

New Report Looks at How COVID-19 Consumption Behaviors will Influence Gen Z Activity Moving Forward

A new report from Boston Consulting Group looks at how Gen Z digital behaviors are changing, and how those behaviors may translate into the post-COVID future.

By Andrew Hutchinson • June 16, 2020

Pinterest Publishes New Data on Emerging eCommerce Behaviors

Pinterest has published new data on the rise of grocery and food shopping online amid COVID-19, which could have wider implications for eCommerce.

By Andrew Hutchinson • June 15, 2020

Snapchat Launches New 'Snap Focus' Advertising Education Courses

Snapchat has launched a new set of education courses to help marketers get the most out of its various ad options.

By Andrew Hutchinson • June 15, 2020

Facebook Provides New Overview of How its Ad System Works

Facebook has provided a new overview of how its ad system works as part of its "Good Questions, Real Answers" series.

By Andrew Hutchinson • June 14, 2020

How to Beef Up Your Marketing Strategy With User Generated Content [Infographic]

Have you considered the potential of UGC in your marketing efforts? Check out these insights.

By Mark Walker-Ford • June 12, 2020

Google Ads More Video Ad Options to Cater to Evolving Viewing Behaviors

With more people watching streaming video content, Google is adding some new video ad options to help marketers maximize their campaigns.

By Andrew Hutchinson • June 11, 2020

Snapchat Announces Action Bar, Voice Activated Lenses, News Updates and More at Partner Summit

Snapchat has announced a range of coming features at its 2020 Snap Partner Summit, including advances in AR, new UX features, featured map listings and lots more.

By Andrew Hutchinson • June 11, 2020

5 Tools to Boost Your Instagram Marketing Efforts in 2020

Here are some new tools to help you step up your digital marketing efforts.

By Ann Smarty • June 10, 2020

LinkedIn Publishes New Guide on 'Content Marketing in Times of Uncertainty'

LinkedIn has published a new guide on the key content and advertising elements that brands should be focused on amid COVID-19.

By Andrew Hutchinson • June 10, 2020

Snapchat Provides an Overview of its New Video Conversion Tool

Snapchat has provided an overview of its handy new video conversion tool, which enables you to edit your video content into Snapchat's preferred vertical presentation format.

By Andrew Hutchinson • June 10, 2020

How to Create Engaging Facebook Videos [Infographic]

Here's a collection of data-backed tips on how you can create more effective, engaging videos for Facebook.

By Adina Jipa • June 9, 2020

Facebook Continues to Test the Integration of Messenger and Instagram Direct

Facebook continues to move ahead with its messaging integration plans.

By Andrew Hutchinson • June 9, 2020

Facebook is Adding a New Option to Switch Between Personal and Business Accounts in Messenger

Facebook's adding a new account switching option in Messenger, helping businesses stay on top of customer queries. 

By Andrew Hutchinson • June 9, 2020

8 Marketing Metrics to Focus on in 2020

Ensure you're tracking the right metrics that align with your business success - here are some tips.

By Aleh Barysevich • June 8, 2020

Twitter Releases Events Calendar for June to Assist with Strategic Planning

Twitter has published its latest events calendar, covering all the key dates of note in June 2020.

By Andrew Hutchinson • June 8, 2020

TikTok Shares Case Study on How to Implement a Branded Hashtag Campaign

TikTok has published a new overview of how one brand utilized a branded hashtag campaign on the platform to great effect.

By Andrew Hutchinson • June 7, 2020

Getting to Know TikTok Users [Infographic]

Looking to get a better handle on TikTok? The platform has provided a new set of audience insights.

By Andrew Hutchinson • June 4, 2020

Snapchat Makes its 'Dynamic Ads', Which Simplify Product Display, Available in More Regions

After first launching them last October, Snapchat is now making its Dynamic Ads available in all markets.

By Andrew Hutchinson • June 3, 2020