2021 Video Marketing Insights from Social Media Experts [Infographic]

Six industry leaders share their insights and predictions on the latest video content trends.

By Jess Rozario-Ospino • Feb. 2, 2021

Snapchat Provides New Insights into User Engagement Around the Super Bowl

Snapchat has shared some insight into audience engagement around the Super Bowl to help marketers tap into the event.

By Andrew Hutchinson • Feb. 2, 2021

Twitter Provides Customer Care Tips to Help Maximize Connection [Infographic]

Twitter has shared some new tips on how to improve your tweet customer service, based on a recent survey of over 1,000 users.

By Andrew Hutchinson • Feb. 2, 2021

Facebook Provides Tips to Help Brands Increase Customer Loyalty [Infographic]

Facebook has provided some new tips on how brands can increase customer loyalty, by applying common relationship advice. 

By Andrew Hutchinson • Feb. 2, 2021

Twitter Publishes 2021 Marketing Calendar to Highlight Key Events for Your Campaigns

Twitter has published a new events calendar for 2021, highlighting all the key events for your campaign tie-ins.

By Andrew Hutchinson • Feb. 1, 2021

Facebook Tests New Topic Exclusions for Advertisers Within News Feeds

Facebook's testing a new set of ad placement tools to help brands avoid negative association within News Feeds.

By Andrew Hutchinson • Feb. 1, 2021

LinkedIn's Advertising Business is on the Rise, While User Engagement Remains Solid

Microsoft has reported that LinkedIn revenue increased 23% in the most recent quarter, ahead of expectations.

By Andrew Hutchinson • Feb. 1, 2021

TikTok Announces New Partnership with WPP

TikTok has announced a new partnership with advertising giant WPP to facilitate new brand collaborations and opportunities.

By Andrew Hutchinson • Feb. 1, 2021

Facebook Tests New Prompts to Encourage Users to Allow Data Tracking as IDFA Changes Loom

Facebook is looking to provide more context on data tracking a means to negate the expected impacts of a coming change in iOS.

By Andrew Hutchinson • Feb. 1, 2021

YouTube Points to Shorts as Key Development Opportunity in 2021

YouTube's CEO Susan Wojcicki says that Shorts is a key opportunity for the platform moving forward.

By Andrew Hutchinson • Jan. 31, 2021

Facebook's Daily Active Usage Has Stalled in the US - A Sign of Concern for The Social Network?

Facebook's daily active usage remained flat in the US throughout 2020. Is that a concern for The Social Network? 

By Andrew Hutchinson • Jan. 31, 2021

Twitter's Acquisition Spree Could Point to Rising Internal Pressure, Particularly for CEO Jack Dorsey

Are Twitter's recent acquisitions a sign of growth, or indicators of internal pressure?

By Andrew Hutchinson • Jan. 31, 2021

10 Influencer Marketing Stats for 2021 [Infographic]

The team at SocialPubli has put together a nice visual of 10 influencer marketing stats you should know in 2021.

By Emma Wiltshire • Jan. 29, 2021

The Perfect Social Media Posting Schedule for Your Business in 2021 [Infographic]

Explore new benchmark data around the best times, days and frequency to post on social media. 

By Mark Walker-Ford • Jan. 26, 2021

Instagram Launches New 'Professional Dashboard' Platform to Provide Quick Guidance for Creators

Instagram is rolling out a new 'Professional Dashboard' to make it easier for creators to access relevant tools to help maximize their performance.

By Andrew Hutchinson • Jan. 25, 2021

Pinterest Adds New AR 'Try-On' Tools for Eyeshadow, Expands Product Tagging Within Pins

Pinterest is expanding its AR tools with new eyeshadow Try-On Pins, while it's also looking to expand its shopping tags.

By Andrew Hutchinson • Jan. 22, 2021

LinkedIn Provides Notes on Effective Campaign Measurement [Infographic]

LinkedIn has provided a new overview of key tips to help marketers slow down their campaign measurement approach - and why they should. 

By Andrew Hutchinson • Jan. 21, 2021

TikTok Provides New Video Overview of How to Set Up a TikTok Ad Campaign

Looking to set up your first TikTok ad campaign? This new video overview provides a complete rundown of the basic process. 

By Andrew Hutchinson • Jan. 21, 2021

Buyer Personas Demystified [Infographic]

Effective buyer personas can enhance the focus of your campaigns, and improve your results. Check out these tips.

By Nancy Kapoor • Jan. 21, 2021

Lessons from UGC in 2020 - and How it Can Help You in 2021

From building communities to cementing customer trust in uncertain times, UGC can play a key role in your 2021 digital strategy.

By Jose Angelo Gallegos • Jan. 20, 2021

Pinterest Tests New Stories Panel at the Top of User Feeds

Pinterest is testing out a new panel of Story Pins on the main home screen, aligning with the broader Stories trend.

By Andrew Hutchinson • Jan. 20, 2021

Facebook Launches Updated 'Account Quality' Dashboard to Help Businesses Address Concerns

Facebook is adding a new dashboard to help businesses keep track of any suspended ads or impacted posts as a result of rule violations.

By Andrew Hutchinson • Jan. 20, 2021

10 Social Media Trends That Every Marketer Should Know in 2021 [Infographic]

Stay in touch with the key social media trends of the coming year with this overview.

By Andrew Hutchinson • Jan. 20, 2021

Snapchat Shares Insights into Sports Engagement Among Users [Infographic]

Snapchat users are highly engaged with live sports, which could present new opportunities for marketers.

By Andrew Hutchinson • Jan. 19, 2021

TikTok Highlights SMBs That Excelled on the Platform in 2020 [Infographic]

Looking to add TikTok into your digital marketing mix? Get some inspiration from these brands.

By Andrew Hutchinson • Jan. 19, 2021