Facebook Announces a Range of New Audio Tools, Including Audio Rooms, New Sound Clip Creation Tools

Facebook has announced a range of new features to tap into the rising audio social trend.

By Andrew Hutchinson • April 19, 2021

6 Steps to a Successful Brand Audit That'll Help Improve Your Marketing [Infographic]

A brand audit can help you define and outline your optimal outreach strategy - check out these tips.

By Mark Walker-Ford • April 16, 2021

TikTok Adds New 'Business Creative Hub' to Highlight Relevant Trends and Tips in Brand Use

TikTok has added a new creative showcase element for TikTok Business profiles, along with a new overview of key tips.

By Andrew Hutchinson • April 16, 2021

The Rise of Social Commerce [Infographic]

Social commerce is on the rise, with more options available, and more people growing to expect in-stream buying options.

By Andrew Hutchinson • April 15, 2021

Facebook May Soon Offer Campaign Budget Optimization Across Platforms, Not Just Ad Sets

Facebook is developing a new system that would enable advertisers to automate optimal ad spend across multiple platforms.

By Andrew Hutchinson • April 15, 2021

Snapchat Shares Insights on How Users are Planning for Both Mother's and Father's Day [Infographic]

Snapchat has shared some new insights into how users are planning for both Mother's Day and Father's Day to help marketers plan their campaigns.

By Andrew Hutchinson • April 15, 2021

Facebook Adds Scheduling for Stories, New Ad and Business Discovery Options

Facebook has launched some new business tools, including Stories scheduling.

By Andrew Hutchinson • April 15, 2021

Instagram Provides Tips on How Brands Can Utilize UGC [Infographic]

Instagram has provided some tips on how brands can make best use of user-generated content on the platform.

By Andrew Hutchinson • April 14, 2021

Facebook Provides Tips on Effective Brand Performance Measurement in Latest 'Social Skills' Video

Facebook has published the latest video in its 'Social Skills' social media marketing insights and education series.

By Andrew Hutchinson • April 14, 2021

A Business Guide to Pinterest [Infographic]

Looking to get a better understanding of the marketing opportunities on Pinterest? Check out this graphic.

By David Eaves • April 14, 2021

Facebook Shares New Insights into Social Media and Online Shopping Activity During Ramadan

Facebook has published a new guide for marketers looking to connect with audiences during Ramadan.

By Andrew Hutchinson • April 14, 2021

TikTok Shares New Ad Strategy Tips, Based on Responses from 25,000 Users

TikTok has provides some new ad tips, based on a new, 25k respondent research report.

By Andrew Hutchinson • April 13, 2021

TikTok Previews Coming Ad and Product Display Options

TikTok has previewed some coming ad options in a new presentation to advertisers.

By Andrew Hutchinson • April 13, 2021

20 Content Marketing Stats Every Marketer and Business Owner Should Know [Infographic]

Content remains a key element of any effective digital marketing strategy - check out these stats.

By Mark Walker-Ford • April 12, 2021

LinkedIn Launches New Ads Guide to Help Marketers Plan their Campaigns

LinkedIn has launched a handy new reference guide for its various ad options.

By Andrew Hutchinson • April 12, 2021

Twitter Announces New Office in Ghana to Expand Global Footprint

Twitter has announced that it's establishing a new team in Ghana as it looks to expand its presence in the African region.

By Andrew Hutchinson • April 12, 2021

TikTok Provides Insights on How Older Users are Engaging on the Platform

While the majority of TikTok's audience skews on the younger side, older users are becoming increasingly active on the platform. With this increase in data, TikTok has released new insights on how older users are engaging on the platform.

By Andrew Hutchinson • April 12, 2021

How Video is Influencing Consumer Decision-Making in 2021 [Infographic]

The team at Animoto recently surveyed 580 consumers to find out where they're browsing, and what's impacting their purchase decisions on social media.

By Jess Rozario-Ospino • April 9, 2021

An Overview of Reddit's Potential for Brands [Infographic]

Have you considered Reddit for your marketing efforts? This infographic lays out some key usage insights and ad tips.

By Andrew Hutchinson • April 9, 2021

Facebook Provides Audience Connection Tips in Latest 'Social Skills' Video

Facebook's latest 'Social Skills' video looks at how to learn from your audience in order to adapt your social marketing strategy.

By Andrew Hutchinson • April 9, 2021

Facebook Shares New Insights into the Impacts of COVID-19 on SMBs

Facebook has published the latest version of its State of Small Business report, which looks at the impact of COVID-19 on SMBs.

By Andrew Hutchinson • April 8, 2021

New Research Provides Further Insight into the Potential Impact of Apple's Coming IDFA Update

A new report from Apps Flyer suggests that the impacts of the upcoming IDFA prompt on iOS won't be as bad as anticipated.

By Andrew Hutchinson • April 8, 2021

TikTok Announces New Partnership with LiveRamp to Help Advertisers Better Target Their Campaigns

TikTok has announced a new partnership with LiveRamp which will provide more data targeting tools for advertisers.

By Andrew Hutchinson • April 7, 2021

New Data Reveals the Latest Social Media Usage Trends, Including the Rise of Reddit, TikTok and Snapchat

The latest data from Pew Research shows that Facebook remains the key social app of choice, while younger users are flocking to Snapchat and TikTok.

By Andrew Hutchinson • April 7, 2021

Twitter Re-Brands its Ad Options to Simplify its Promotional Offerings

Twitter has recategorized its ad options to make it easier for marketers to identify the right options for their promotions.

By Andrew Hutchinson • April 7, 2021