Edits Gets New Fonts, Halloween Sound Effects and More

Edits is also getting a new media kit-style option for creators.

By Andrew Hutchinson • Oct. 8, 2025

Meta Updates Marketing API To Put More Focus on AI Targeting Tools

Meta's AI targeting tool will now be able to test out more placement options.

By Andrew Hutchinson • Oct. 8, 2025

Google Announces AI Training Programs for SMBs

The new courses aim to ensure the SMBs are up to date with the latest AI tools.

By Andrew Hutchinson • Oct. 8, 2025

Google Expands Virtual Try On to Footwear

More ways to see what items will look like on you before you buy online.

By Andrew Hutchinson • Oct. 8, 2025

YouTube Launches Member Livestream Updates, Expands Access To Channel Media Kits

YouTube has also provided some new details on its bizarre "Extend with AI" feature.

By Andrew Hutchinson • Oct. 7, 2025

TikTok Announces Improvements to Its AI-Powered Smart+ Ad Campaigns

Some improvements and refinements for TikTok's AI-powered ads. 

By Andrew Hutchinson • Oct. 7, 2025

YouTube Announces Third-Party Activation Partners To Support Advertisers

Providers have specific areas of expertise, including data-backed ad buying and placement processes, AI-powered targeting and more.

By Andrew Hutchinson • Oct. 6, 2025

Snapchat Highlights the Opportunities of Sponsored Snaps

Snapchat is looking to showcase the potential of its latest ad placement options.

By Andrew Hutchinson • Oct. 6, 2025

Women’s Professional Sports See Increased Snapchat Engagement

Professional leagues for women athletes across a number of sports have seen a rise in interest, leading to new opportunities for advertisers.

By Andrew Hutchinson • Oct. 2, 2025

Meta Outlines Expanding AI Ad Tools, Including Chatbots for Websites

Meta also got new AI music generation options, virtual try-on, custom ad text and more.

By Andrew Hutchinson • Oct. 2, 2025

Meta Phases Out Automated Ads in Favor of Advantage+

Automated Ads are an early version of Meta's simplified ad creation approach. 

By Andrew Hutchinson • Oct. 1, 2025

Reddit Publishes Holiday Marketing Guides

Some helpful guides for your Reddit campaigns.

By Andrew Hutchinson • Oct. 1, 2025

YouTube Offers New Sports Categories via Select

More ways to target your YouTube ads based on topic groupings.

By Andrew Hutchinson • Oct. 1, 2025

Top Social Media Conferences To Watch Out for in 2026

Conference topics include AI, building an audience and navigating a social-first strategy.

By Sara Karlovitch • Oct. 1, 2025

Google Updates Ad Campaign Performance Insights

New updates for Google's Meridian marketing mix model approach and Performance Max reporting.

By Andrew Hutchinson • Sept. 30, 2025

LinkedIn Adds More Ad Automation Options for SMBs

Some new AI-powered ad updates to help improve your LinkedIn performance.

By Andrew Hutchinson • Sept. 29, 2025

Pinterest Provides Tips on How To Maximize Listings

A handy new guide for Pin marketers.

By Andrew Hutchinson • Sept. 29, 2025

Snapchat Shares Data on the Effectiveness of Its First Impression Ads

First Impression ads can help to raise brand awareness in a significant way. 

By Andrew Hutchinson • Sept. 29, 2025

TikTok Launches Updated Travel Ads

Some new considerations for travel marketers.

By Andrew Hutchinson • Sept. 29, 2025

Retailers sharply increase spending on social media in 2025, study says

A “pre-tariff windfall” of activity and burst of spending on social platforms led to a surprise upward revision of the researcher’s 2025 forecasts.

By Peter Adams • Sept. 25, 2025

Google Launches SMB Resource Center Focused on AI

The new minisite includes links to a range of tips and tools to help build your business.

By Andrew Hutchinson • Sept. 24, 2025

YouTube Adds New Comment Filters, Highlights for Livestreams

The new comment filters will make it easier to stay on top of interactions.

By Andrew Hutchinson • Sept. 23, 2025

LinkedIn Will Integrate More Data From Microsoft for Ad Performance Tracking

More data for your LinkedIn ad targeting.

By Andrew Hutchinson • Sept. 23, 2025

TikTok Provides Tips for Luxury Brand Marketers

Some handy pointers on how to maximize your branding efforts in the app.

By Andrew Hutchinson • Sept. 23, 2025

Google Expands Conversational AI Image Editing to All US Android Users

This could be a handy tool for customizing images on the go. 

By Andrew Hutchinson • Sept. 23, 2025