Instagram Is the Platform of Focus for Marketers in 2022, According to New Research

Marketers say that they'll be prioritizing Instagram in 2022, according to our recent survey results.

By Andrew Hutchinson • Jan. 13, 2022

Meta Outlines Policy Requirements for Businesses Looking to Advertise and Sell on its Platforms

A good refresher on Meta's various regulations and requirements, with links through to all the relevant policy documents.

By Andrew Hutchinson • Jan. 13, 2022

Pinterest Shares New Insights into How Men are Using the App in their Shopping Journeys

While Pinterest is predominantly used by women, male usage is rising, presenting new opportunities.

By Andrew Hutchinson • Jan. 13, 2022

Twitter Publishes New Guide on What Consumers Expect from Brands via Tweet

The guide provides helpful, actionable notes on brand-building via tweet, based on user feedback.

By Andrew Hutchinson • Jan. 13, 2022

Hootsuite's Social Media Image Size Guide for 2022 [Infographic]

Ensure your visuals look their best, and generate the most interest in your brand, with this guide.

By Andrew Hutchinson • Jan. 12, 2022

Twitter Publishes 2022 Major Events Calendar to Assist with Your Marketing Plans

The guide provides an overview of all the major events and key dates of note throughout the year. 

By Andrew Hutchinson • Jan. 11, 2022

Twitter Activates New, Custom Like Animation for the Latest 'Scream' Film

The promotion for the new Scream film has made social media a focus, which could point to new opportunities.

By Andrew Hutchinson • Jan. 11, 2022

Instagram's Testing a New Option Which Would Enable Users to Re-Arrange the Post Display on their Profile

This could provide more capacity to manage how profile visitors view your IG content.

By Andrew Hutchinson • Jan. 10, 2022

eCommerce Statistics and Trends for 2022 [Infographic]

If you're looking to make a bigger push into eCommerce in 2022, you need to take a look at these stats.

By Andrew Hutchinson • Jan. 10, 2022

TikTok Shares New Data on the Value of Collaborating with Creators on Ad Campaigns

TikTok's latest study looks at the value of partnering with established creators for your TikTok ad campaigns.

By Andrew Hutchinson • Jan. 10, 2022

TikTok Publishes New Report on the Capacity to Drive Offline Sales via TikTok Ads

TikTok's latest study, in conjunction with Nielsen, looks at the capacity for TikTok ads to drive sales activity.

By Andrew Hutchinson • Jan. 10, 2022

Instagram Turns on IG Live Badges by Default for Eligible Creators

In its latest effort to provide more incentive for creators, Instagram is enabling live-stream badges for more streamers.

By Andrew Hutchinson • Jan. 7, 2022

Twitter Launches Live Test of Full-Screen, Visual Tweet Reactions

Twitter's testing out a new way to reply to tweets, which aligns with evolving engagement behaviors.

By Andrew Hutchinson • Jan. 6, 2022

5 Social Media Trends That CMOs Must Know in 2022 [Infographic]

Amid the global lockdowns and restrictions because of the pandemic, social media marketing has taken on increased value in many respects.

By Nancy Kapoor • Jan. 6, 2022

LinkedIn Launches Test of Audio Rooms, Announces New Formats for Live Events

New live events options are coming to LinkedIn, including Clubhouse-like audio rooms.

By Andrew Hutchinson • Jan. 6, 2022

Key Holidays and Celebrations of Note for 2022 [Infographic]

Everything from Croissant Day to National Cookie Day mapped out for 2022.

By Andrew Hutchinson • Jan. 5, 2022

Facebook Adds New Features to Creator Studio, Including Stories Highlights and Timeline View for Posts

Meta's added some handy new options fo Facebook Creator Studio, which could help drive better response with your posts.

By Andrew Hutchinson • Jan. 5, 2022

Pinterest Shares New Insights into How Brands Can Enhance Appeal Among Gen Z Consumers

Looking to reach younger consumers? Pinterest has some tips.

By Andrew Hutchinson • Jan. 5, 2022

Facebook Encourages More Developers to Integrate Facebook Stories Sharing into their Apps [Infographic]

Facebook's looking to get more app developers to integrate Facebook Stories sharing into their apps.

By Andrew Hutchinson • Jan. 5, 2022

12 Digital Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]

Some tips and pointers to help in your 2022 strategic planning.

By Mark Walker-Ford • Jan. 4, 2022

TikTok Shares New Insights into the Importance of Audio in Brand Marketing

Sound plays a key role in your branding efforts on TikTok.

By Andrew Hutchinson • Jan. 4, 2022

How to Give Your Instagram the Best First Impression [Infographic]

Ensure you're ticking all the boxes with your brand Instagram presence.

By Andrew Hutchinson • Jan. 3, 2022

8 Emerging Visual Trends for 2022 [Infographic]

Ensure your social posts continue to stand out in busy feeds with these visual trend insights.

By Andrew Hutchinson • Jan. 2, 2022

Instagram's Chief Outlines the Key Areas of Focus for the App in 2022

What's coming next for IG? More TikTok...

By Andrew Hutchinson • Dec. 28, 2021

Mapping the Social Media Landscape [Infographic]

The social media landscape may extend further than you think, with competition rising from Asian-based players.

By Andrew Hutchinson • Dec. 22, 2021