Snapchat Launches 'Dynamic Travel Ads' to Help Travel Marketers Reach Interested Audiences

The ads will look to highlight more relevant travel destinations and options to Snap users.

By Andrew Hutchinson • June 1, 2022

Pinterest Launches Ads in Japan, New Office Expansion in Warsaw

Pinterest moves to the next stage of global expansion, as it looks to maximize its business opportunities.

By Andrew Hutchinson • June 1, 2022

Twitter Adds New Option to Pin Tweets Within Communities

The option will enable Community mods to pin selected Community tweets to the top of the timeline, which could help to spark engagement.

By Andrew Hutchinson • May 31, 2022

10 Steps to the Perfect Social Media Marketing Strategy for Your Business [Infographic]

Need some tips to get your social media marketing strategy on the right track? Check out these pointers.

By Mark Walker-Ford • May 31, 2022

7 LinkedIn Post Ideas for Every Day of the Week [Infographic]

Stuck for LinkedIn content ideas? Check out this infographic listing.

By Mark Walker-Ford • May 30, 2022

Reddit Shares Creative Best Practices and Posting Tips to Help Marketers Build Connection [Infographic]

Some handy tips to help improve your Reddit approach.

By Andrew Hutchinson • May 27, 2022

Meta Releases New Facebook Graph and Marketing API Updates, Including New Data Access Provisions

Meta's rolling out some new updates for its API, which relates to how third-party platforms access Facebook data.

By Andrew Hutchinson • May 26, 2022

TikTok Shares New Insights into Effective Promotional Approaches in the App [Infographic]

TikTok requires a different approach than other social networks, as highlighted by these stats.

By Andrew Hutchinson • May 26, 2022

Social Media Managers Can Now Post to TikTok from Their Favorite Social Media Management Tools

Now, you can schedule your TikTok uploads from your existing third-party management dashboard.

By Andrew Hutchinson • May 26, 2022

Snapchat Adds 'Shared Stories' to Fuel Collaborative Content

Shared Stories will provide another way to invite direct collaboration with your Snap content.

By Andrew Hutchinson • May 26, 2022

81 Different Types of Social Media Post to Amaze Your Followers [Infographic]

Stuck for inspiration? Suffering content block? Check out this collection of prompts.

By Mark Walker-Ford • May 25, 2022

LinkedIn Provides Insight into How its Feed Algorithm Works in New Video Series

The new video series will provide insight into how LinkedIn goes about refining its algorithms to improve user engagement.

By Andrew Hutchinson • May 25, 2022

Twitter Launches New 'Twitter Create' Mini-Site to Highlight Monetization Opportunities for Creators

The platform will provide additional guidance on how creators can make money from their Twitter efforts.

By Andrew Hutchinson • May 24, 2022

How to Schedule Your Social Media Content Curation for Massive Growth [Infographic]

Mapping out a content curation schedule, alongside your original shares, can help to boost your social media presence.

By Mark Walker-Ford • May 23, 2022

Meta Outlines Advancing Process for Creating Realistic Digital Avatars for the Next Stage of Connection

The new avatar creation tools will open up a range of new opportunities within the broader metaverse shift.

By Andrew Hutchinson • May 23, 2022

Meta's Adding More Ad Targeting Information to its Ad Library Listings

The update will provide more transparency into how Meta's more sensitive ad targeting categories are being used by Pages.

By Andrew Hutchinson • May 23, 2022

The State of Social Listening in 2022 – Improving Your Listening Process

In the last segment of our Social Media Listening survey report, we look at how marketers can improve their monitoring process.

By Andrew Hutchinson • May 20, 2022

How TikTok Creators Redefined Influence [Infographic]

What makes TikTok creators stand out? Check out this infographic.

By Andrew Hutchinson • May 20, 2022

Meta Adds Updated Congressional District Data to Location Targeting Options for Ads

The update will provide more accurate geo-targeting and audience estimates, based on Census info.

By Andrew Hutchinson • May 19, 2022

YouTube Rolls Out New, Separate Data Tabs for Videos, Shorts, Live-Streams and Posts

The new, separated content type tabs will provide more in-depth data on performance.

By Andrew Hutchinson • May 19, 2022

The State of Social Listening in 2022 – How Social Listening Ties into Your Broader Strategy

In the third part of our State of Social Media Listening report, we look at the key opportunities of monitoring.

By Andrew Hutchinson • May 19, 2022

Instagram's Testing a New Stories UI Which Could Have Big Implications for Your Content Strategy

The test limits the amount of Stories frames that a user can see without manually tapping for more.

By Andrew Hutchinson • May 18, 2022

YouTube Announces Weekly Ad Frequency Capping, New Live-Stream Commerce Upgrades

Some small but potent new updates announced at YouTube's 2022 Brandcast event.

By Andrew Hutchinson • May 18, 2022

TikTok Launches New 'Branded Mission' Creator Monetization and UGC Promotion Process

The option will provide creators with a simplified monetization pathway, while also helping brands tap into organic TikTok content.

By Andrew Hutchinson • May 18, 2022

The State of Social Listening in 2022 – Key Platforms for Gleaning Insight

In the second part of our State of Social Listening report, we look at the key platforms of focus for gleaning audience insight.

By Andrew Hutchinson • May 18, 2022