TikTok Shares a Listing of Some of the Most Popular Products Promoted on the Platform in 2021

Seeking gift inspiration? This might help.

By Andrew Hutchinson • Dec. 2, 2021

LinkedIn Announces New, Privacy-Friendly Approaches to Data Collection and Ad Targeting

LinkedIn's developing new processes to help marketers maximize their campaigns amid evolving data tracking restrictions.

By Andrew Hutchinson • Dec. 2, 2021

Facebook Adds New Trend Insights in Creator Studio, Which Could Help Shape Your Posting Strategy

The new insights could be hugely valuable in formulating your optimal Facebook posting process.

By Andrew Hutchinson • Dec. 1, 2021

Meta Updates Policy on Cryptocurrency Ads, Opening the Door to More Crypto Promotions in its Apps

As cryptocurrencies become more mainstream, Meta is lowering its thresholds for crypto ads.

By Andrew Hutchinson • Dec. 1, 2021

TikTok Expands Creator Tipping and Video Gifts, Providing More Monetization and Marketing Options

TikTok's expanding its monetization options to more creators, providing more opportunity in the app.

By Andrew Hutchinson • Dec. 1, 2021

YouTube Shares the Top Performing Videos and Creators of 2021

YouTube's Top 10 listing provides an overview of web culture, and key content trends for 2021.

By Andrew Hutchinson • Dec. 1, 2021

How to Create and Promote Podcasts on Facebook [Infographic]

Podcasters can now promote their programs direct on Facebook - here's a look at how Facebook's podcasts work.

By Andrew Hutchinson • Nov. 30, 2021

Meta Provides New Insights into the Benefits of General and Narrow Ad Targeting Approaches

The report shows that brands often go too narrow with their ad targeting in the early stages, limiting performance.

By Andrew Hutchinson • Nov. 29, 2021

Twitter CEO Jack Dorsey Stands Down Effective Immediately, Replaced by CTO Parag Agrawal

It's the end of an era at the social media giant.

By Andrew Hutchinson • Nov. 29, 2021

YouTube Is Testing a New 'Search Insights' Tool to Help Guide Your Content Efforts

The new tool will provide insight into what people are searching for on YouTube, which could help guide your content planning.

By Andrew Hutchinson • Nov. 27, 2021

TikTok Is Testing a New 'Business Registration' Option to Confirm Business Information in the App

The new option adds a business category listing to your TikTok profile.

By Andrew Hutchinson • Nov. 27, 2021

Instagram's Efforts to Win Back Young Users Will See Video Become the Focus of the Main Feed Display

Instagram's experiments point to a major shift coming for the app.

By Andrew Hutchinson • Nov. 27, 2021

10 Social Media Design Tips to Skyrocket Your Website Traffic [Infographic]

Some quick tips to help drive more engagement with your social media content.

By Mark Walker-Ford • Nov. 27, 2021

Instagram Launches Live Test of Longer Videos in Stories

Some users are now able to post 60-second videos in Stories, without them being split up into 15-second segments.

By Andrew Hutchinson • Nov. 23, 2021

Twitter Shares New Insights into Holiday Shopping Trends [Infographic]

The data shows that people are planning earlier, while fashion-related topics are high on the agenda.

By Andrew Hutchinson • Nov. 23, 2021

Snapchat Launches New AR Shopping Showcase as Part of its Holiday Season Push

Snapchat's looking to showcase its AR shopping options via various big-name partnerships.

By Andrew Hutchinson • Nov. 23, 2021

Top 7 Social Media Strategies CMOs Must Adopt in 2022 [Infographic]

Social media became even more crucial to marketers amid the pandemic, and this infographic outlines some of the key strategies to help boost your social media efforts.

By Nancy Kapoor • Nov. 22, 2021

TikTok Brings its Connected TV App to More Users in the US

TikTok's looking to lean into the rising trend of watching web-based content on bigger TV screens.

By Andrew Hutchinson • Nov. 22, 2021

TikTok Shares Insights Into Some of the Top Brand/Creator Partnerships on the Platform in 2021

TikTok's 'Culture Driver' List provides insights into some of the most successful brand/creator partnerships throughout the year.

By Andrew Hutchinson • Nov. 22, 2021

Twitter Launches Initial Test of Live-Stream Shopping Broadcasts

Twitter's the latest social platform to dip its toes into live-stream shopping.

By Andrew Hutchinson • Nov. 22, 2021

4 Tips for Reaching New Customers with Your Instagram Shop [Infographic]

Some helpful tips for your IG shopping promotions.

By Andrew Hutchinson • Nov. 21, 2021

TikTok Launches New 'CommunityTok' Promotional Push to Highlight Subculture Engagement in the App

TikTok's looking to highlight the various niche communities that brands can reach within the app. 

By Andrew Hutchinson • Nov. 21, 2021

Facebook Eases Social Issues Ads Policy to Allow Product-Focused Ads to Run Without a Disclaimer

Facebook has announced some changes to its social issues ads requirements.

By Andrew Hutchinson • Nov. 19, 2021

New Study Looks at Optimal Hashtag Usage in Instagram Feed Posts, Based on 18m Examples

How many hashtags should you include in your IG posts? Some new insights to consider.

By Andrew Hutchinson • Nov. 19, 2021

Hootsuite Outlines Key Social Media Marketing Trends for 2022, Based on 18k Responses [Infographic]

The new report outlines what's coming next in the social media marketing sphere.

By Andrew Hutchinson • Nov. 18, 2021