Facebook Shares Insights into Key Topics of Discussion Across Facebook and Instagram in 2020

Facebook has released its 'Topics and Trends' report for 2021, which outlines the key topics that saw increased discussion across Facebook and Instagram in 2020.

By Andrew Hutchinson • Dec. 8, 2020

WhatsApp Adds 'Carts' to Further Facilitate Shopping Within Message Streams

WhatsApp is taking yet another step towards facilitating eCommerce with Carts, so users can add multiple items to a shopping order.

By Andrew Hutchinson • Dec. 8, 2020

17 CMO Predictions for 2021 [Infographic]

After a tumultuous year, how will marketing be impacted in 2021? Here are some expert predictions on what's coming next.

By Andrew Hutchinson • Dec. 7, 2020

Facebook's 2020 Year in Review [Infographic]

Facebook has shared a new listing of key moments from 2020, and how Facebook helped connect us in times of need.

By Andrew Hutchinson • Dec. 7, 2020

Facebook Shares New Insights into the Impacts of COVID-19 on SMBs

Facebook has published the latest version of its State of Small Business report, which tracks the impact of COVID-19 on small businesses around the world.

By Andrew Hutchinson • Dec. 7, 2020

YouTube Provides Answers on Common Reach and Algorithm Distribution Queries

YouTube has provided some new insights into how its feed algorithm works, and how creators can align with its systems to maximize video performance.

By Andrew Hutchinson • Dec. 7, 2020

10 Social Media Trends to Guide Your Online Strategy in 2021 [Infographic]

Here are some key social media usage trends to note in your 2021 planning.

By Mark Walker-Ford • Dec. 7, 2020

5 Clever Ways to Increase Brand Awareness & Grow Your Business [Infographic]

Improve your digital presence, and connection with your target audience, by focusing on these key elements.

By Mark Walker-Ford • Dec. 6, 2020

What We Learned From UGC in 2020 and How To Plan for 2021

UGC has been a pivotal part of 2020. Here’s what we learned from this marketing tactic, and what to do moving forward.

By Jose Angelo Gallegos • Dec. 6, 2020

10 TikTok Trends to Guide Your Social Media Strategy in 2021 [Infographic]

Looking to make TikTok a bigger focus of your marketing efforts in 2020? This listing of key trends will help.

By Mark Walker-Ford • Dec. 4, 2020

Twitter Makes Frequency Capping Available for All Ad Campaign Types

Twitter has added frequency capping to all ad campaigns, providing more control options for maketers.

By Andrew Hutchinson • Dec. 3, 2020

Twitter Shares the Top 10 Twitter Ad Campaigns of 2020 [Infographic]

Twitter has provided an overview of some of the best Twitter marketing campaigns of the year, providing inspiration for marketers.

By Andrew Hutchinson • Dec. 3, 2020

LinkedIn Provides More Market Data with New 'Sales Insights'

LinkedIn is launching a new 'Sales Insights' platform to help businesses better understand emerging market shifts.

By Andrew Hutchinson • Dec. 2, 2020

Best Practices for Bidding on LinkedIn [Infographic]

LinkedIn has published a new guide to optimal bidding strategies to maximize your LinkedIn ad campaigns.

By Andrew Hutchinson • Dec. 1, 2020

25 Predictions for Social Media Marketing in 2021

After a tumultuous 2020, what's on the social media marketing horizon for the next 12 months? Here are our predictions for the year ahead. 

By Andrew Hutchinson • Nov. 30, 2020

Twitter Provides Tips for Holiday Promotions and Outreach

Twitter has provided a new set of tips to help brands map out their holiday marketing strategies.

By Andrew Hutchinson • Nov. 30, 2020

How to Be Productive in Winter - 11 Tips From Marketing Experts [Infographic]

How can you stay productive in the quieter, colder months? Some tips from a range of marketing experts. 

By Robert Katai • Nov. 28, 2020

4 Steps to Creating a Winning Paid Social Campaign [Infographic]

Looking to maximize your paid social campaigns in the holiday season and beyond? We've put together a new guide to help boost your performance. 

By Emma Wiltshire • Nov. 28, 2020

Facebook Shares Video Best Practices to Boost Content Performance

Facebook has shared some new video tips to help boost your holiday campaigns.

By Andrew Hutchinson • Nov. 24, 2020

Instagram Is Testing a new FAQ Option for Direct Interactions with Business Accounts

Instagram is testing a new FAQ option for business accounts to help brands provide quick responses to common customer queries.

By Andrew Hutchinson • Nov. 24, 2020

6 Ways Brands Can Leverage UGC for Black Friday Promotions

Incorporating user-generated content can be a great way to maximize your Black Friday sales.

By Jose Angelo Gallegos • Nov. 23, 2020

TikTok Launches Holiday Playbook for Small Businesses

TikTok has published a new guide to help small businesses maximize their holiday campaigns with TikTok ads.

By Andrew Hutchinson • Nov. 23, 2020

Snapchat Launches TikTok-Like 'Spotlight' Short Video Feed Option

Snapchat has added a new, TikTok-like short video feed called 'Spotlight' in the latest replication of the trend.

By Andrew Hutchinson • Nov. 23, 2020

10 Instagram Trends You Need to Know in 2021 [Infographic]

Looking to improve your Instagram marketing approach in 2021? Check out these trend tips.

By Mark Walker-Ford • Nov. 23, 2020

10 Facebook Trends You Need to Know in 2021 [Infographic]

The team from Oberlo has put together a listing of 10 key Facebook trends of note for the coming year.

By Mark Walker-Ford • Nov. 22, 2020