YouTube Outlines Key Areas of Focus for Shorts After the First Year of the Format [Infographic]

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  Facebook Shares New Insights into Fan Engagement Around the T20 Cricket World Cup

  The guide provides an overview of Facebook engagement among Indian cricket fans, highlighting potential opportunities around the event.

  Content Marketing

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  Sponsored by Snapchat

  Why Snapchatters Are Your Key Audience this Holiday Season

  Users are increasingly turning to Snapchat as their holiday gift guide to browse brands, build wishlists and buy the perfect gifts.

  Digital Strategy

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  Facebook Announces Marketing Insights Sessions for Advertising Week

  Facebook will host seven sessions at Advertising Week, covering a range of key online marketing trends.

  Digital Strategy

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  LinkedIn Shuts Down in China Amid Rising Regulatory Pressure in the Region

  The platform has found it difficult to meet local regulatory requirements, and will now bow out of the region entirely.

  Social Media Updates

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  Facebook Launches New Video Ad Series Calling for Improved Regulations for Social Media

  The new videos aim to provide another perspective on Facebook's efforts to improve its platform.

  Social Media Updates

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  Twitter Launches Ticketed Spaces on Android, Now Available to all US Users on iOS

  The expansion will help to boost interest in Spaces, and could see more popular broadcasters sharing more often.

  Digital Strategy

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  Facebook Adds New Shipping Options to Marketplace Facilitating More eCommerce Activity

  Shipping will enable Marketplace sellers to reach a wider audience, which could also help to fuel Facebook's broader eCommerce ambitions.

  Social Media Updates

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  WhatsApp Adds Another Layer of Security to Encrypted Chat Back-Ups

  The move is another step in providing more security for WhatsApp chats - but is that, ultimately, a good thing?

  Social Media Updates

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  FTC Sends Out Official Warnings to Over 700 Brands Over the Use of Fake Reviews

  The notices put the marketing industry on notice in regards to use of fake endorsements and misleading claims.

  Social Media Updates

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  Facebook Shares Insights into Halloween Shopping Trends on Facebook Marketplace [Infographic]

  Some interesting insights into emerging trends on Facebook Marketplace, which could help to guide your Halloween marketing approach. 

  Digital Strategy

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  Instagram Adds Live-Stream Scheduling to Drive More Awareness and Viewers

  Looking to capitalize on the potential of live-stream shopping, Instagram's gradually building out its streaming tools and options.

  Digital Strategy

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  Twitter Tests Ads in Tweet Replies, Which Could Provide New Opportunities for Brands and Creators

  Monetizing viral tweets could provide another means to help creators make money from their on-platform efforts.

  Digital Strategy

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  Facebook Announces New Policies to Better Protect Public Figures from Harassment

  The new rules will see Facebook crack down on sexualized commentary, while also protecting more public figures from harassment.

  Social Media Updates

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  TikTok Adds New Mute Option for Live Stream Comments, Outlines Latest Video Removal Stats

  The new option will provide a more brand-safe environment for live-streams, an important element in TikTok's eCommerce push.

  Social Media Updates

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  Reddit Adds 'Predictions' in Subreddit Polls to Enhance In-App Engagement

  The option will invite Redditors to show-off their topic knowledge in specific subreddits.

  Social Media Updates

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  Twitter Shares New Insights into Gen Z Usage and Engagement

  The insights underline the importance of engaging younger audiences with interactive, responsive campaigns.

  Digital Strategy

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  Facebook Develops New AI That Can Predict Future Process Steps, and Help Guide Activity

  The new process could have a wide range of applications, boosting Facebook's broader push into smart tech.

  Social Media Updates

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  Twitter Looks to Make it Easier to Access a Chronological Feed of the Latest Tweets

  The option will make it easier to essentially switch off Twitter's feed algorithm.

  Social Media Updates

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  Facebook Will Now Count Unconnected Facebook and Instagram Accounts Separately in Ad Reach Data

  The new approach will change the way that Facebook counts individual users of its apps for ad purposes.

  Digital Strategy

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  Twitter Adds Custom Headline and Landing Page Options for Carousel Ads, Previews Coming Ad Updates

  Twitter's new Carousel Ad format provides more capacity to showcase specific elements, and segment responses.

  Digital Strategy

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  TikTok Publishes New Playbook for Auto Marketers in the App, Including a Range of General Ad Tips

  TikTok's latest guide looks at how auto marketers can make best use of the app for their promotions.

  Digital Strategy

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  Instagram Adds Reels Ads into its Marketing API

  The update will make it easier for more businesses to utilize Instagram Reels ads.

  Digital Strategy

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  Twitter Launches Twitter Spaces 'Spark' Program to Fund and Support Audio Creators

  The program will provide direct funding and support for emerging audio social creators.

  Social Media Updates

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  TikTok Shares New Insights into Halloween Engagement Trends [Infographic]

  Halloween hype is rising on TikTok, which could present new opportunity for your promotions.

  Digital Strategy

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  Snapchat Shares New Insights into NBA Fan Engagement in the App [Infographic]

  With over half of all basketball fans in the US active on Snapchat, the app presents significant opportunity for tie-in campaigns and promotions.

  Content Marketing

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  Twitter Announces Broader Roll-Out of New Spaces Tab, Adds New Spaces Invite Process

  The new tab, coming to all English-language users, is a significant step in boosting Spaces discovery.

  Content Marketing

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