Everything You Need to Know to Create Engaging Instagram Carousels [Infographic]

Multi-image posts on Instagram are the most engaging post type - here are some insights into how to create more compelling carousel posts.

By Robert Katai • July 27, 2020

4 Ways to Get Started with WhatsApp for Business [Infographic]

Are you considering using WhatsApp in your digital marketing approach? Here are some tips.

By Andrew Hutchinson • July 26, 2020

Twitter Shares New Insights into Key Topic Trends [Infographic]

Twitter has shared some new insights into trending topics of discussion on the platform. 

By Andrew Hutchinson • July 26, 2020

Microsoft Taps into the Popularity of Snapchat Lenses for Major New Xbox Campaign

Microsoft has launched a major new AR campaign on Snapchat to promote its coming Xbox Series X titles.

By Andrew Hutchinson • July 24, 2020

13 Hashtag Generator Tools to Fire-Up Your Social Media Strategy [Infographic]

Ensure you're using the right hashtags to maximize your audience reach with this listing.

By Mark Walker-Ford • July 24, 2020

Facebook Tests New Page Design Which De-Emphasizes Like Counts

Facebook is testing a new Page format that would put more emphasis on followers and improve Page manage options.

By Andrew Hutchinson • July 23, 2020

TikTok Launches 'Creator Fund' to Pay Platform Influencer for Their Efforts

TikTok will pay its top creators as part of a new initiative to further solidify its market presence.

By Andrew Hutchinson • July 23, 2020

3 Ways to Boost the Performance of Your Facebook Ads

With more businesses looking to digital channels to maximize their brand and marketing efforts, here are some tips on how to improve your Facebook ads performance.

By Ann Smarty • July 22, 2020

TikTok Adds 'Gamified Brand Effect' Templates to Help Businesses Create More Engaging Promotions

TikTok has added a new option for brand promotions with 'Gamified Brand Effects', which enable brands to build more interactive promotions. 

By Andrew Hutchinson • July 22, 2020

Facebook Shares New Insights into Most Shared Posts on its Platform

Facebook has shared some new insight on the content that sees the highest distribution across its network. 

By Andrew Hutchinson • July 22, 2020

Snapchat Adds 9 Million More Daily Active Users in Q2, Reports 17% Increase in Revenue

Snapchat has reported its Q2 2020 numbers, showing increases in both users and revenue in the period.

By Andrew Hutchinson • July 21, 2020

LinkedIn Provides More Tips for Virtual Events in New Guide Book

With more businesses turning to virtual events, LinkedIn has published a new guide to help maximize your online functions.

By Andrew Hutchinson • July 21, 2020

Pinterest Releases New Data on Rising Search Trends Amid COVID-19

Pinterest has shared some new insights into search trends on the platform during COVID-19, which focus on positivity and wellness.

By Andrew Hutchinson • July 21, 2020

Facebook Provides Free Education on Facebook Pixel, Video Ads and More

Facebook has outlined its latest 'Summer of Support' training and information sessions, which cover some key elements for digital marketers.

By Andrew Hutchinson • July 21, 2020

Facebook Previews Upcoming Changes to Content Monetization Policies and Brand Safety Controls

Facebook has shared an overview of upcoming changes to its content monetization policies and brand safety controls as a result of its recent civil rights audit. 

By Andrew Hutchinson • July 20, 2020

Facebook Shares New Insights into Effective Brand Messaging [Infographic]

Facebook has shared a new set of tips on effective elements of brand promotions on its platforms. 

By Andrew Hutchinson • July 17, 2020

Social Media Marketing Post-COVID: Marketers Predict the Future

What will the future look like for people working in social media marketing post-COVID? Here’s what our community predicts.

By Emma Wiltshire • July 16, 2020

Pinterest Shares New Guide to Effective Pin Marketing in 2020

Pinterest has published a comprehensive new guide to Pinterest marketing in 2020, which is a must-read for all potential business users.

By Andrew Hutchinson • July 15, 2020

Snapchat Adds Brand Profiles as it Looks to Expand its Business Appeal

Snapchat is rolling out new brand profiles, providing more ways for brands to connect with Snapchatters in-app.

By Andrew Hutchinson • July 15, 2020

Facebook Publishes New Report on the Impacts of the COVID-19 Lockdowns on SMBs

Facebook has published a new report which looks at how SMBs are responding to the COVID-19 pandemic across the world.

By Andrew Hutchinson • July 15, 2020

LinkedIn Continues to Add More Quick Creation Option in the Post Composer

With LinkedIn engagement reaching new highs, the platform is working to add in new tools to keep the content flowing.

By Andrew Hutchinson • July 14, 2020

New Research Highlights Trump Campaign's Focus on Microtargeted Messaging via Facebook Ads

New research from Bloomberg has shown that the Trump campaign has run 21x more Facebook ads than the Biden camp, using finite targeting to hone specific messages. 

By Andrew Hutchinson • July 14, 2020

5 Key Considerations for a Compelling Social Media Marketing Approach

The most successful social media campaigns incorporate quality products, sharing dynamics and effective amplification - here are some tips based on a range of brands.

By Brian Honigman • July 13, 2020

Byte, the Second Coming of Vine, Is Seeing a Surge in Downloads Amid Debate About TikTok's Future

With regulators weighing concerns about TikTok, Byte, from Vine co-founder Dom Hofmann, is seeing a surge in popularity.

By Andrew Hutchinson • July 13, 2020

YouTube Provides Tips on How to Create More Inclusive Content [Infographic]

YouTube has provided a new overview which outlines the importance of cultural representation, and how to ensure that your content is more inclusive.

By Andrew Hutchinson • July 13, 2020